1 month until ASX earnings season begins: how I'm preparing

It's almost reporting time. Here's what I'm looking at.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

The ASX share market's reporting season is now just a few weeks away and there are a few things I'm thinking about. I love ASX earnings season, it feels like Christmas, opening up the result and seeing what's there.

The market response to the result often relates to how good the numbers are compared to expectations rather than the actual level of growth achieved. The outlook commentary is also likely to be important for what investors think of the business.

With the results rapidly approaching, there are a few elements I'm considering.

Business women working from home with stock market chart showing per cent change on her laptop screen.

Image source: Getty Images

Is there too much pessimism?

A company's share price is always changing. Over time we notice trends of it rising or falling as the market's optimism or pessimism takes hold until the next major company update.

When businesses head towards an earnings result with too much pessimism, there could be some good value on offer for investors.

If the market has been (too) pessimistic, investors may see a pleasing boost to the share price.

I'm always on the lookout for stocks that seem undervalued for their earnings potential and the upcoming ASX earnings season is the first (but not last) opportunity for a business to send its share price higher.

There are some businesses that seem to me as though they're undervalued for the medium-to-long-term such as Propel Funeral Partners Ltd (ASX: PFP), Guzman Y Gomez Ltd (ASX: GYG), Siteminder Ltd (ASX: SDR) and Bailador Technology Investments Ltd (ASX: BTI).  

I'm actively looking to invest more in some of the businesses above and other names.

I think there could also be a chance for real estate investment trusts (REITs) to positively surprise if their property valuations have increased in the last six months following two cash rate cuts from the RBA.

Inflation?

Inflation has been a difficult economic factor for businesses. Some companies have complained about rising costs. Others, such as Telstra Group Ltd (ASX: TLS) and Xero Ltd (ASX: XRO), have used the inflationary environment to justify sizeable price increases for customers.

I am going to see if the businesses that were previously facing inflationary pressures are now experiencing, or about to see, a bit of breathing room with their margins.

How businesses are seeing inflation now could have an important influence on what the RBA does over the next 12 months. Businesses like Woolworths Group Ltd (ASX: WOW), Coles Group Ltd (ASX: COL) and AGL Energy Ltd (ASX: AGL) could have very interesting things to say.

Will ASX earnings season show some stocks are turning around?

Some discretionary retailers have gone through difficult times in the last few years up until now. I'm thinking of names like Accent Group Ltd (ASX: AX1), Adairs Ltd (ASX: ADH), Reece Ltd (ASX: REH), Metcash Ltd (ASX: MTS) (which has already reported) and others.

The reported numbers in the upcoming ASX earnings season are likely to show FY25 was another challenging year for some companies. But, the trading update for the first few weeks of FY26 could be very telling. Will they show an improvement year-over-year following interest rate cuts and a weak comparable period in the first few weeks of FY25, implying the worst is over? Or have weak sales growth (or even a decline) continued?

Time will tell, but there could be opportunities. In particular, for investors who are able to spot undervalued businesses that are primed for a turnaround.

Motley Fool contributor Tristan Harrison has positions in Bailador Technology Investments, Guzman Y Gomez, Propel Funeral Partners, and SiteMinder. The Motley Fool Australia's parent company Motley Fool Holdings Inc. has positions in and has recommended Adairs, Bailador Technology Investments, SiteMinder, and Xero. The Motley Fool Australia has positions in and has recommended Adairs, Coles Group, SiteMinder, Telstra Group, and Xero. The Motley Fool Australia has recommended Accent Group and Bailador Technology Investments. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Scott Phillips.

More on Opinions

Man holding a calculator with Australian dollar notes, symbolising dividends.
Dividend Investing

2 ASX dividend shares with yields above 7%

Large yields and potential capital growth. What’s not to love?

Read more »

A woman leans forward with her hands shielding her eyes as if she is looking intently for something.
Growth Shares

5 ASX shares I'd buy with $5,000 today

These shares are on my radar right now.

Read more »

A man rests his chin in his hands, pondering what is the answer?
Opinions

Is that the end of the ASX share market crash?

The stock market looks like it has started to recover.

Read more »

A man holding a cup of coffee puts his thumb up and smiles while at laptop.
Opinions

3 reasons to buy NAB shares today

Here's why I think the ASX bank stock is still a buy.

Read more »

Man drawing an upward line on a bar graph symbolising a rising share price.
Growth Shares

2 ASX shares that I rate as buys today for both growth and dividends!

Here’s why these stocks could make great buys today.

Read more »

A group of people in suits watch as a man puts his hand up to take the opportunity.
Opinions

2 top ASX shares I'd buy today amid falling prices

Sell-offs are a great time to buy shares.

Read more »

Australian dollar notes in the pocket of a man's jeans, symbolising dividends.
Opinions

Why buying ASX shares in March could supercharge your wealth

I think there are opportunities galore right now.

Read more »

A little boy in flying goggles and wings rides high on his mum's back with blue skies above.
Opinions

Why I think now is a great time to buy Qantas shares for long-term passive income

Qantas shares are now trading on a fully franked dividend yield of 5.5%.

Read more »