Does this ASX 300 retail stock really have a 7.6% dividend yield right now?

Is a 7.67% dividend yield too good to be true?

| More on:

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

ASX 300 retail stocks often sport large dividend yields. We've seen it before with JB Hi-Fi Ltd (ASX: JBH) and Harvey Norman Holdings Limited (ASX: HVN). With Adairs Ltd (ASX: ADH) and Dusk Group Ltd (ASX: DSK) as well.

But a fully-franked dividend yield of 7.67% is, objectively, unusually high. And yet one ASX 300 retail stock is apparently offering that today. That retailer would be footwear purveyor Accent Group Ltd (ASX: AX1).

Yes, one glance at the Accent share price today, and that dividend yield metric of 7.67% will probably jump right out at you.

But is a dividend yield on this ASX 300 retail stock for real? Can you really expect to receive $764 in annual dividend income every year with a $10,000 investment in Accent shares?

Well, the 7.67% dividend yield metric is real alright. It derives from Accent's last two dividend payments. The first was last year's final dividend of 5.5 cents per share, paid out in September. The second was this March's interim dividend of 8.5 cents per share.

Both payments came with full franking credits attached, meaning that 7.67% yield grosses up to a whopping 10.96% with the value of those franking credits included.

Dog with a shoe in its mouth.

Image source: Getty Images

Is this ASX 300 retail stock's 7.6% dividend yield for real?

However, this dividend yield is only a trailing yield. That means it reflects what investors have enjoyed in the past, not what they will receive in the future. No company is ever under any obligation to maintain, or increase its dividends year on year. Or to pay a dividend at all, for that matter.

Indeed, one of those past two dividend payments actually represents a year-on-year drop to what investors received in the prior years.

Accent's final dividend of 2022 came in at 4 cents per share, but 2023's interim dividend was worth a massive 12 cents per share.

So we can't know for sure what dividends Accent will pay over the coming 12 months until the ASX 300 retail stock tips its hand.

But we can look at what an ASX expert is predicting.

Over FY2024, Accent has paid a total of 14 cents per share in dividends. But as my Fool colleague James covered earlier this month, ASX broker Bell Potter reckons investors are in for a treat going forward.

Bell Potter has pencilled in total dividends worth 14.6 cents per share over the 2025 financial year, and an even higher 16.4 cents per share over FY2026. No wonder the broker has a buy rating on Accent shares right now, alongside a 12-month share price target of $2.50.

If Bell Potter is on the money here, it would mean that Accent shares would have a forward dividend yield of 8.02% for FY2025 and 9.01% for FY2026.

But, as always, only time will tell if these predictions prove prescient.

Motley Fool contributor Sebastian Bowen has positions in Adairs. The Motley Fool Australia's parent company Motley Fool Holdings Inc. has positions in and has recommended Adairs. The Motley Fool Australia has positions in and has recommended Adairs and Harvey Norman. The Motley Fool Australia has recommended Accent Group and Jb Hi-Fi. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Scott Phillips.

More on Consumer Staples & Discretionary Shares

A smiling woman at a hardware shop selects paint colours from a wall display.
Broker Notes

Wesfarmers shares: Buy, hold or sell?

A leading analyst delivers his verdict on Wesfarmers shares.

Read more »

A couple sits on the bed in their hotel room wearing white robes, both have seen the bad news on their phones.
Consumer Staples & Discretionary Shares

EVT flags FY26 EBITDA growth amid hotel strength and portfolio changes

EVT expects EBITDA growth for FY26, with hotels leading performance and ongoing portfolio upgrades supporting future results.

Read more »

Happy smiling young woman drinking red wine while standing among the grapevines in a vineyard.
Consumer Staples & Discretionary Shares

Why is everyone buying this beaten-down ASX wine stock now?

Execution will determine if this rally has legs.

Read more »

Shot of a young businesswoman looking stressed out while working in an office.
Consumer Staples & Discretionary Shares

Guess which ASX 200 stock is sinking 15% on CEO change

The online furniture retailer has announced a leadership change today.

Read more »

Woman customer and grocery shopping cart in supermarket store, retail outlet or mall shop. Female shopper pushing trolley in shelf aisle to buy discount groceries, sale goods and brand offers.
Broker Notes

Should you buy Woolworths shares for the 'steady dividends'?

A leading analyst provides his outlook for Woolworths rebounding shares.

Read more »

A close up of a casino card dealer's hands shuffling a deck of cards at a professional gambling table with the eager faces of casino patrons in the background.
Share Gainers

Why is everyone buying Tabcorp shares this week?

Here's what is driving the latest price momentum for Tabcorp shares, and what to expect next.

Read more »

A group of people clink wine glasses in an outdoor, late afternoon setting to celebrate the rising Treasury Wine share price
Consumer Staples & Discretionary Shares

Why are Treasury Wine shares rocketing 16% today?

Investors are piling into Treasury Wine shares on Wednesday. But why?

Read more »

A happy couple drinking red wine in a vineyard.
Consumer Staples & Discretionary Shares

Treasury Wine Estates improves depletions and unveils regional model

Treasury Wine Estates improves depletions momentum and announces a new global operating model alongside key leadership changes.

Read more »