Is it time to sell your retail shares?

There have been updates from Michael Hill International Ltd (ASX:MHJ), Reject Shop Ltd (ASX:TRS), Wesfarmers Ltd (ASX:WES), and more this week. How is the retail sector performing?

| More on:
a woman

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

This month there have been a number of quarterly results, conferences, and annual general meetings that have given investors a quick snapshot of how the retail sector is performing in FY 2019.

Should you be concerned or should you continue holding retail shares?

At the end of last week jewellery retailer Michael Hill International Ltd (ASX: MHJ) released a disappointing quarterly update which revealed a significant decline in sales. Michael Hill saw its global sales fall 8.8% on the prior corresponding period to $122.9 million. However, management has taken the blame for the decline, admitting that it underestimated the marketing and promotional activities required to support its strategic shift away from a reliance on discount-based pricing.

Earlier this week Reject Shop Ltd (ASX: TRS) advised that the first 15 weeks of FY 2019 had been a major disappointment. The discount retailer has seen comparable store sales fall 2.4% compared to the prior corresponding period following a severe deterioration in its sales over the last 8 weeks. Management blamed a lack of wage growth and increasing basic expenses such as fuel costs for the downturn. Which is quite surprising given how you'd expect a discount retailer to perform well when consumers are watching what they spend.

Wesfarmers Ltd (ASX: WES) also released a trading update this week for its Coles business. While the supermarket business performed very well, its petrol stations struggled. They posted a 14.8% decline in headline fuel volumes due to a substantial increase in the cost price of fuel caused by higher global oil prices. This could be a sign that rising fuel costs are starting to impact consumer spending. In addition to this, its supermarket business benefited from food inflation during the quarter, which could mean basic food items are getting more expensive.

Last week home furnishings retailer Adairs Ltd (ASX: ADH) revealed that sales have remained strong this year. It advised that it is on target to achieve its like for like sales growth targets with a 5.2% increase during the first 13 weeks of FY 2019.

Another positive report came from A2 Milk Company Ltd (ASX: A2M) earlier this week. The infant formula and dairy company reported that its sales growth had continued and it had won a greater share of both the Chinese infant formula market and the Australian fresh milk market.

What now?

Although the performances of Michael Hill and Reject Shop have been surprisingly bad, I feel these are company issues and not related to consumer confidence.

However, there is no getting away from the fact that rising petrol prices and food inflation could eat into the disposable income of consumers and lead to lower discretionary spending.

But I think it is too early to judge trading conditions on these updates and would suggest investors continue to monitor the sector during AGM season.

Motley Fool contributor James Mickleboro has no position in any of the stocks mentioned. The Motley Fool Australia owns shares of and has recommended Wesfarmers Limited. The Motley Fool Australia owns shares of A2 Milk. The Motley Fool Australia has recommended The Reject Shop Limited. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Scott Phillips.

More on Share Market News

Buy now written on a red key with a shopping trolley on an Apple keyboard.
Broker Notes

Experts rate these 2 ASX shares as buys this month!

Leading analysts say these stocks are a buy.

Read more »

A person sitting at a desk smiling and looking at a computer.
Opinions

3 ASX shares I'd buy with $30,000 this week

These ASX shares have piqued my interest this week.

Read more »

A male investor wearing a white shirt and blue suit jacket sits at his desk looking at his laptop with his hands to his chin, waiting in anticipation.
Share Market News

5 things to watch on the ASX 200 on Thursday

Here's what to expect on the local market today.

Read more »

Man reading an e-book with his feet up and piles of books next to him.
Broker Notes

What's Bell Potter's view on SGH shares after the BlueScope Steel acquisition proposal?

What should investors expect after Monday's announcement?

Read more »

Hand of a woman carrying a bag of money, representing the concept of saving money or earning dividends.
Dividend Investing

Forget BHP shares! Buy these ASX dividend shares instead for passive income

I can think of a few options I’d prefer over the mining giant.

Read more »

Fancy font saying top ten surrounded by gold leaf set against a dark background of glittering stars.
Share Gainers

Here are the top 10 ASX 200 shares today

The ASX was back in the green this Wednesday.

Read more »

Businessman working and using Digital Tablet new business project finance investment at coffee cafe.
Broker Notes

Buy, hold, sell: How does Morgans rate these ASX shares?

Morgans has been looking at a couple of popular shares.

Read more »

A man pulls a shocked expression with mouth wide open as he holds up his laptop.
Broker Notes

Why this beaten down ASX 200 stock could rise 50%

This stock could be dirt cheap according to analysts at Bell Potter.

Read more »