3 ASX 200 shares at 52-week lows: Buy, hold, or sell?

These ASX 200 shares have experienced significant falls over the past 12 months. Is there value here?

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S&P/ASX 200 Index (ASX: XJO) shares are 0.32% higher as the market reacts positively to a 0.25% rise in interest rates.

Meanwhile, several ASX 200 stocks hit new 52-week lows today.

Do they present a buying opportunity, or is it best to be cautious on these stocks?

Let's defer to the experts.

A young woman wearing a red and white striped t-shirt puts her hand to her chin and looks sideways as she wonders whether to buy ASX shares

Image source: Getty Images

ASX 200 shares at new annual lows today

CSL Ltd (ASX: CSL)

The CSL share price fell to a 52-week low of $138.73 on Tuesday, and is down 43% over 12 months.

Michael Gable from Fairmont Equities has a sell rating on the market's largest ASX 200 healthcare share.

On The Bull this month, Gable lamented:

This biotechnology giant was a market darling for a long time, but it's now failing to command a premium as uncertainty surrounding the company's US vaccine business is making it more difficult for investors to forecast future earnings.

The recent departure of its chief executive also adds to the uncertainty.

From a technical perspective, the stock has topped out and is trending lower.

In my view, this leaves further downside risk in the share price until investors feel more confident that CSL can lift earnings.

Car Group Ltd (ASX: CAR)

The Car Group share price fell to a 52-week low of $23.52 on Tuesday.

This ASX 200 communications share has fallen 29% over the past 12 months.

On The Bull this week, Toby Grimm from Baker Young revealed a buy rating on Car Group shares.

He reckons the stock has been caught up in the fear around artificial intelligence (AI) disrupting certain industries.

Grimm commented:

Recent sector-wide selling driven largely by concerns around potential artificial intelligence (AI) disruption has weighed on valuations.

However, we believe CAR's trusted brands, established distribution network and strong dealer relationships position it well to integrate AI tools into its services rather than be disrupted by them.

Over time, AI could enhance listing quality, pricing transparency and advertising effectiveness across its platforms.

Grimm said the carsales.com.au portal owner produced better-than-expected results for 1H FY26.

They included a 13% lift in revenue and an 11% rise in reported earnings before interest, taxes, depreciation, and amortisation (EBITDA).

He said:

Given the company's strong market position, attractive margins and long runway for digital automotive marketplace growth across several geographies, we view recent price weakness as an opportunity to accumulate a high quality technology-enabled marketplace at a more reasonable valuation.

Seek Ltd (ASX: SEK)

This fellow ASX 200 communications share tumbled to a 52-week low of $14.42 today.

The Seek share price has fallen 37% over 12 months.

Morgans sees an opportunity at this price level.

After reviewing Seek's 1H FY26 report, Morgans upgraded the ASX 200 communications share to a buy rating.

Morgans said:

SEK's 1H26 result was largely as per expectations with net revenue (+12% on pcp), Adjusted EBITDA (+19% on pcp) and adjusted NPAT (+35% on pcp) all broadly in line with Visible Alpha consensus and MorgansF.

Morgans kept its 12-month share price target at $27.50 for Seek shares.

Motley Fool contributor Bronwyn Allen has no position in any of the stocks mentioned. The Motley Fool Australia's parent company Motley Fool Holdings Inc. has positions in and has recommended CSL. The Motley Fool Australia has recommended CAR Group Ltd and CSL. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Scott Phillips.

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