The Flight Centre share price has dumped 20% in September. What went wrong?

The travel stock has had a forgettable September. 

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A pensive-looking woman sits on a chair with her chin on her hand looking into space with a large suitcase standing beside her as she contemplates travel to Europe and the Flight Centre share price

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Key points

  • The Flight Centre share price has had a dire month, falling to a new 52-week low in the final session of September 
  • That leaves it 19% lower than it was at the end of August 
  • Meanwhile, all other ASX 200 travel favourites have also posted a monthly loss, with only Qantas' stock having outperformed the market 

After outperforming the market in August, September has proven to be a disappointing month for the share price of S&P/ASX 200 Index (ASX: XJO) travel stock Flight Centre Travel Group Ltd (ASX: FLT).

That's despite no news having been released by the company in that time.

As the final trading day of September nears its end, the Flight Centre share price is trading at $14.34. That's down 19.88% from its final close of August ­– $17.90.

In fact, the stock hit a new 52-week low today, falling to $14.30 in intraday trade.

Of course, September is generally the market's worst month, and it's lived up to its reputation. The S&P/ASX 200 Index (ASX: XJO) has dumped 6.9% so far this month.

So, what's weighed on the travel agent's stock? Let's take a look.

The Flight Centre share price had a disastrous September

The Flight Centre share price's September performance has been the worst of the bunch.

Its near-20% tumble dwarfs the 14.4% plunge exhibited by the Corporate Travel Management Ltd (ASX: CTD) share price.

That of Webjet Limited (ASX: WEB) also dumped 12.4% over the same period while stock in Qantas Airways Limited (ASX: QAN) outperformed the market, having slipped just 3.7%.

Meanwhile, Flight Centre's short position has remained relatively unchanged. Having closed August at 15.3%, it sits at 15.1% at last count. That means the stock is still the most shorted on the ASX.

The travel giant's recent poor performance also came despite brokers tipping future gains.

While no major broker has gone so far as to hit the stock with a buy rating, as my Fool colleague James reports, some are expecting notable upsides.

Goldman Sachs, for one, has a $19.60 price target on Flight Centre shares. That represents a potential 37% upside.

This month's tumble included, Flight Centre's stock has dumped 23% since the start of 2022. It has also fallen 33% over the last 12 months.

For comparison, the ASX 200 has slumped 14% year to date and 11% over the last 12 months.

Motley Fool contributor Brooke Cooper has no position in any of the stocks mentioned. The Motley Fool Australia's parent company Motley Fool Holdings Inc. has positions in and has recommended Goldman Sachs. The Motley Fool Australia has recommended Corporate Travel Management Limited, Flight Centre Travel Group Limited, and Webjet Ltd. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Scott Phillips.

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