Why did the Woolworths share price underperform on Thursday?

Today was a rough day for the supermarket giant's stock.

| More on:

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

Key points
  • The Woolworths share price tumbled 1.54% on Thursday to close at $34.63 
  • That made it the worst performing stock on the ASX 200 consumer staples sector 
  • Meanwhile, the company's major competitor Coles, outperformed, falling just 0.5% 

The Woolworths Group Ltd (ASX: WOW) share price was one of its sector's worst performers on Thursday. That's despite no word having been released by the company.

As of Thursday's close, the Woolworths share price is $34.63, 1.54% lower than its previous close.

For context, the S&P/ASX 200 Index (ASX: XJO) also struggled today, sliding 0.80%.

So, what's likely weighing on the supermarket giant's stock today? Let's take a look.

Sad person at a supermarket.

Image source: Getty Images

What's dragging on the Woolworths share price?

Woolworths' stock was in the red today, as were many of its S&P/ASX 200 Consumer Staples Index (ASX: XSJ) peers.

The sector slumped 1.09% lower on Thursday, handing back much of its gains for the week so far.

Sadly for Woolies investors, the supermarket operator was the sector's third worst performer on Thursday.

Though, it outperformed the share prices of Blackmores Limited (ASX: BKL) and United Malt Group Ltd (ASX: UMG). They fell 3.76% and 2.63% respectively today.

The drop came after the Woolworths share price hit its lowest point since early March – $30.09 – last week. At today's intraday low – $34.35 – it was back within 1% of the three-month low.

That's despite no news having been released by the company since it proposed to acquire 80% of online marketplace operator MyDeal.com.au Ltd (ASX: MYD).

Interestingly, the supermarket giant's major competitor Coles Group Ltd (ASX: COL) was among the consumer staples sector's top performers on Thursday. It slumped just 0.45%.

Unfortunately the Woolworths share price hasn't been performing any better over the longer term. It's been underperforming the broader market for most of this year.

It's currently 9% lower than it was at the start of 2022. Meanwhile, the ASX 200 has slipped 4%.

The stock has also tumbled 7% over the last 12 months compared to the index's around 0.6% dip.

Motley Fool contributor Brooke Cooper has no position in any of the stocks mentioned. The Motley Fool Australia's parent company Motley Fool Holdings Inc. has no position in any of the stocks mentioned. The Motley Fool Australia has positions in and has recommended COLESGROUP DEF SET. The Motley Fool Australia has recommended Blackmores Limited. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Scott Phillips.

More on Consumer Staples & Discretionary Shares

A couple in a supermarket laugh as they discuss which fruits and vegetables to buy
Consumer Staples & Discretionary Shares

ASX consumer staples shares are quietly surging while the rest of the market stalls. Here is why

Here is what is driving the defensive rotation into consumer staples shares.

Read more »

A woman relaxes on a yellow couch with a book and cuppa, and looks pensively away as she contemplates the joy of earning passive income.
Consumer Staples & Discretionary Shares

Are Adairs shares a buy, hold or sell after their trading update?

Here's the latest guidance from Bell Potter

Read more »

Woman standing in a wheat farm with a tractor.
Consumer Staples & Discretionary Shares

Why this could be the best buy in the consumer staples sector right now: Expert 

This stock could be set to rise 35%.

Read more »

Excited woman holding out $100 notes, symbolising dividends.
Consumer Staples & Discretionary Shares

2 ASX blue-chip shares offering big dividend yields

These businesses offer significant, reliable dividend income.

Read more »

A woman sits with a glass of milk in front of her as she puts a finger to the side of her face as though in thought while her eyes look to the side.
Consumer Staples & Discretionary Shares

A2 Milk shares jump again as China worries start to ease

This infant formula stock is back in flavour.

Read more »

A woman sits with a glass of milk in front of her as she puts a finger to the side of her face as though in thought while her eyes look to the side.
Consumer Staples & Discretionary Shares

a2 Milk Company posts double digit FY26 revenue growth despite China supply setback

The company continues to face China supply issues and has outlined plans to regain market share.

Read more »

a man sits alone in his house with a dejected look on his face as he looks at a glass of red wine he is holding in his hand with an open bottle on the table in front of him.
Consumer Staples & Discretionary Shares

This ASX wine stock looked ready to recover. Why did it stumble again?

Investors remain divided between strong long-term fundamentals and near-term uncertainty.

Read more »

A photo of a young couple who are purchasing fruits and vegetables at a market shop.
Consumer Staples & Discretionary Shares

Coles shares dive on ACCC competition blow

Coles' growth plans in Western Australia have been stymied by the ACCC.

Read more »