Why is the Coles (ASX:COL) share price sinking 4% today?

Could this be what's weighing on the Coles share price today?

| More on:
a woman ponders products on a supermarket shelf while holding a tin in one hand and holding her chin with the other.

Image source: Getty Images

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

It's a rough day on the ASX for the Coles Group Ltd (ASX: COL) share price despite the company's silence.

However, fellow Australian supermarket giant, Woolworths Group Ltd (ASX: WOW) released potentially disappointing news to the market this morning.

At the time of writing, the Coles share price is $17.20, down 3.75% from its previous close.

For context, the S&P/ASX 200 Index (ASX: XJO) has slumped 0.22% while the share price of Woolworths has tumbled 8.65%.

Let's take a look at the news that might be weighing on Coles' stock this morning.

Coles share price slips amid competitor's woes

It's a rough day for the Coles share price after its rival released a worrying trading update that might have inspired a drop in confidence in ASX-listed supermarkets.

This morning, Woolworths updated the market on its performance for the first half of financial year 2022. Within its release, its CEO said that the period's been "one of the most challenging halves … experienced in recent memory".

The company stated that it's had a lacklustre performance due to the impacts of COVID-19's Delta strain.

Woolworths has been hit with direct and indirect costs due to COVID-19 outbreaks in the half. Particularly, as the outbreaks caused its supply chain to struggle.  

The disruption to stores and distribution centres has resulted in costs of between $60 million and $70 million over the 6-month period.

Though, its customers' spending patterns began to normalise when lockdowns in New South Wales and Victoria eased in October.

The market might be assuming Coles experienced the same challenges during the first half.

Some COVID-19-related impacts on Coles' business were included in its results for the first quarter of this financial year.

The supermarket reported it had footed around $75 million of costs associated with employees needing to isolate, extra staff to ensure check-in compliance and lower productivity.

The Coles share price gained 0.12% on the back of the company's most recent quarterly results. However, it has fallen 7% since the start of 2021.

Motley Fool contributor Brooke Cooper has no position in any of the stocks mentioned. The Motley Fool Australia's parent company Motley Fool Holdings Inc. has no position in any of the stocks mentioned. The Motley Fool Australia owns and has recommended COLESGROUP DEF SET. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Bruce Jackson.

More on Retail Shares

ecommerce asx shares represented by santa doing online shopping on laptop
Healthcare Shares

Looking for ideas before Christmas? These 2 ASX shares stand out to me

Two ASX shares at opposite ends of the market are catching my attention as the year draws to a close.

Read more »

A man points at a paper as he holds an alarm clock, indicating the ex-dividend date is approaching.
Retail Shares

Where will Wesfarmers shares be in 3 years?

This business continues to be an impressive long-term performer.

Read more »

Stressed shopper holding shopping bags.
Retail Shares

Bell Potter names three retail stock picks for your Christmas hamper

These three retail stocks will help set you up for a strong start to 2026, the broker says.

Read more »

A happy young couple celebrate a win by jumping high above their new sofa.
Share Market News

What could keep Harvey Norman shares climbing in 2026?

The property assets and share buyback program could carry the rally into 2026.

Read more »

A woman smiles over the top of multiple shopping bags she is holding in both hands up near her face.
Broker Notes

Broker tips 68% upside for Myer shares following brutal sell-off

Could a turnaround be on the cards?

Read more »

A mature aged man with grey hair and glasses holds a fan of Australian hundred dollar bills up against his mouth and looks skywards with his eyes as though he is thinking what he might do with the cash.
Dividend Investing

Here's how another $5,000 invested in this high-yield ASX 200 star could boost my dividend income over time!

This high-yield ASX 200 retailer has slipped under $1, but its dividend profile remains one of the strongest in the…

Read more »

Woman looking at prices for televisions in an electronics store.
Retail Shares

Up 50% in 2025, should you buy Harvey Norman shares before Christmas?

Two leading investment experts deliver their verdicts on Harvey Norman’s surging shares.

Read more »

Two fashionable asx investors dancing among confetti.
Retail Shares

Why is the Myer share price rocketing 10% on Thursday?

ASX investors are piling into Myer shares today. But why?

Read more »