4 hot ASX shares you might want to buy today

XERO FPO NZX (ASX:XRO) and iSentia Group Ltd (ASX:ISD) are trading at very reasonable prices and have plenty of growth ahead of them.

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The market's recent bout of volatility will no doubt deter some investors from the market, but others will want to take advantage of the low prices that are currently on offer.

If you're reading this article, there's a good chance that you are part of that group of investors. Here are the names of four ASX-listed businesses which I think are well worth your attention right now…

oOh!Media Ltd (ASX: OML) is one of Australia's biggest out-of-home advertising businesses. The industry is showing strong signs of growth – particularly those businesses (such as oOh!Media) which are focused on building their portfolio of digital signs and billboards to replace their static signs. Although oOh!Media's shares are trading near a record-high, I believe long-term investors could still be well rewarded for holding the shares.

XERO FPO NZX (ASX: XRO) seems to be constantly dismissed by investors not willing to look beyond the immediate future. Xero, which provides a cloud-based accounting software, is spending big on sales and marketing, which is reflected in the rapid growth of its customer base. Many of these customers will hang around for years, providing Xero with a huge pool of recurring revenue. It's not without its risks, but Xero could grow significantly over the coming years.

iSentia Group Ltd (ASX: ISD) provides media monitoring services to some of the biggest companies in Australia and the rest of the world. Given the huge amount of news pieces and social media posts each and every day, media monitoring is becoming an increasingly vital tool for companies to have. This also provides iSentia with a recurring revenue stream, with strong growth prospects in the years ahead.

Catapult Group International Ltd (ASX: CAT) is a sports analytics business, providing the hardware and software used to track the performances of athletes. It also assesses their risk of injury and is seen as a vital tool for many of the world's biggest sporting clubs, which are taking an increasingly scientific approach to game-day. There is the risk of bigger, more cashed-up competitors entering the scene, but right now Catapult is showing some very promising signs.

Motley Fool contributor Ryan Newman owns shares of iSentia Group Ltd and Xero. The Motley Fool Australia owns shares of Xero. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Bruce Jackson.

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