Australia’s Top 8 most valuable brands

List dominated by the usual suspects

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Brand Finance has released its list of the world’s most valuable brands, as well as a list of the top companies that make it into the top 500 by country.

No surprise then that all the top Australian brands are well known companies, and that they make up a significant portion of the S&P / ASX 200 Index (Index: ^AXJO) (ASX: XJO).

So without further ado, here’s the full list of the eight Australian companies and their estimated brand value (in US$), and their world ranking

1 Woolworths Limited (ASX: WOW) $10.8 billion 109
2 Telstra Corporation (ASX: TLS) $8.3 billion 140
3 Coles – owned by Wesfarmers Limited (ASX: WES) $6.3 billion 196
4 ANZ Bank (ASX: ANZ) $5.9 billion 214
5 Commonwealth Bank of Australia (ASX: CBA) $5.5 billion 235
6 National Australia Bank (ASX: NAB) $5 billion 269
7 Westpac Banking Corporation (ASX: WBC) $4.9 billion 275
8 Optus – owned by Singapore Telecommunicaitons (ASX: SGT) $3.6 billion 411

Source: Brand Finance

Woolworths and Telstra have been big moves this year, rising from 113 and 174 positions respectively, while Westpac and Optus also moved higher. Coles, ANZ, CBA and NAB all dropped to lower positions.


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Motley Fool writer/analyst Mike King owns shares in Woolworths and Telstra. You can follow Mike on Twitter @TMFKinga

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