A 10-year investment period changes the way I look at ASX shares.
I am less interested in what might move next month and more interested in whether the business can become much larger, stronger, or more valuable over time.
The three ASX 300 shares below all look capable of doing that, in my opinion.
Image source: Getty Images
Catapult Sports Ltd (ASX: CAT)
Catapult Sports is one of the more interesting growth shares on the ASX.
The company provides technology used by elite sports teams to track athlete performance, manage workload, analyse video, and improve decision-making.
That may sound niche, but I think the long-term opportunity is attractive.
Professional sport keeps becoming more data-driven. Clubs and leagues are spending more on tools that can help them reduce injuries, improve training, support coaching decisions, and find small performance advantages.
What I like about Catapult Sports is that its products can become part of the way teams operate. Once performance staff, coaches, and athletes are using the platform, the relationship can become deeper and stickier over time.
This is still a growth business, so investors should expect some volatility. Catapult needs to keep converting its customer base and recurring revenue into stronger profits.
But over 10 years, I think the company has a genuine chance to become a much larger global sports technology business.
SiteMinder Ltd (ASX: SDR)
SiteMinder is another ASX 300 share I would be happy to buy and hold.
The company provides software for hotels, helping them manage bookings, distribution channels, direct sales, payments, and online visibility.
I like this business because it sits behind a problem that hotel operators face every day.
Hotels need to sell rooms across multiple platforms, manage pricing, reduce friction, and compete for guests in a digital travel market. That can be difficult, especially for smaller and independent operators. SiteMinder gives hotels the tools to handle more of that complexity in one place.
The travel sector will always have cycles. Weak consumer spending, economic slowdowns, and global shocks can affect hotel demand.
But the long-term shift toward digital hotel commerce looks hard to reverse. I think more accommodation providers will need better technology to compete.
And if SiteMinder keeps expanding its platform and improving monetisation, I think it could be a rewarding 10-year holding.
Bega Cheese Ltd (ASX: BGA)
Bega Cheese is a very different type of ASX 300 share.
It is tied to food, dairy, branded products, and everyday consumer demand. That gives it a more defensive feel than many smaller growth shares.
What interests me is that the Vegemite owner appears to have a clearer earnings improvement pathway.
Its FY26 EBITDA guidance is $222 million to $227 million. Looking further out, the company has outlined an FY31 EBITDA target of more than $310 million.
That growth is expected to be supported by investment in areas such as milk-based beverages, yoghurt, and Tatura cream cheese capability.
There are still things to watch, including input costs, supermarket pricing pressure, execution, and competition.
But if management can deliver on its targets, Bega could look like a much stronger business in 10 years.
Foolish takeaway
I think these are the kinds of ASX 300 shares that can reward investors who are willing to look beyond the next earnings update.
Each business still has plenty to prove, which is why I would not treat any of them as risk-free blue-chip holdings. But that is also where the opportunity sits.
Catapult, SiteMinder, and Bega Cheese all have clear ways to become better businesses over time, whether through deeper customer relationships, stronger platforms, improved efficiency, or expansion into higher-value areas.
For a 10-year holding period, that is what I want to see. The share price may not reward investors evenly along the way, but I think the long-term direction looks attractive.
