Why are Adore Beauty shares charging higher today?

This retailer is defying economic headwinds.

| More on:

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

Shares in Adore Beauty Ltd (ASX: ABY) piled on more than 7% on Monday morning after the company announced a positive trading update to the market.

Happy woman looking in the mirror and applying cosmetic with a big brush.

Image source: Getty Images

Strong trading result

In a statement to the ASX, the company said that despite challenging conditions, its FY26 revenue for the first 47 weeks of the year was up 7.4% to $193.4 million compared to the previous corresponding period.

Year to date, new customer acquisition was up 13.9% while the company's gross margin was expected to be in line with the prior year at 34.5%.

Adore Beauty also opened three new stores during the first half, bringing its total to 14 Adore Beauty stores and 6 iKOU stores.

Chief Executive Officer Sacha Laing said regarding the result:

More pronounced cost-of-living pressures have seen an increase in promotional activity in the market through April and May resulting in a tempered slowdown in trading in Q4. Pleasingly the Group is expecting to achieve gross margins for H2 in line with the prior year, achieved through our higher margin own brands and store network. While we are benefiting from new growth levers, including our loyalty program, higher-margin retail network and iKOU brand, we will not see the full benefit of these initiatives until next financial year. Store performance is in line with expectations with our retail network continuing to cost-effectively introduce new customers to the Adore Beauty brand, increase revenues, and support our online channel through new customer acquisition.

Adore Beauty said the recent period had been the most capital-intensive in its 26-year history, with investment in new stores, the acquisition of iKOU, the replacement of its core enterprise resource planning (ERP) system, and investment in AI capability.

Future looking bright

The company also issued guidance for FY27, saying the group expected revenue growth of at least 10% and underlying EBITDA of $9 to $13 million.

Mr Laing said regarding the near future:

Our large infrastructure projects remain on budget and on schedule with the ERP transition expected to be completed in the coming weeks and commissioning of our new National Distribution Centre (NDC) on track for the first quarter of FY27. Both will support a material step-up in efficiency and customer experience, with the NDC saving approximately $2 million in annualised labour costs. In addition, we have recently reshaped our Head Office team delivering over $2.5 million in cost efficiencies on an annualised basis.

Mr Laing said the company would open another four Adore Beauty stores and one iKOU store during the first half of FY27.

Adore Beauty shares were 7.8% higher at 34.5 cents mid-morning on Monday.

The company is valued at $30 million.

Motley Fool contributor Cameron England has no position in any of the stocks mentioned. The Motley Fool Australia's parent company Motley Fool Holdings Inc. has recommended Adore Beauty Group. The Motley Fool Australia has no position in any of the stocks mentioned. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Scott Phillips.

More on Consumer Staples & Discretionary Shares

Happy couple doing online shopping.
Earnings Results

Harvey Norman lifts profit and dividend in FY26 earnings result

The retail giant has announced its results this morning. Here's what it reported.

Read more »

A woman smiles as she stands next to a car loaded with a stack of suitcases on the roof.
Consumer Staples & Discretionary Shares

Why this ASX consumer discretionary stock could be the sector's top pick 

This stock is tipped to rise in the next 12 months.

Read more »

A couple in a supermarket laugh as they discuss which fruits and vegetables to buy
Consumer Staples & Discretionary Shares

How much could $10,000 in Woolworths shares be worth in a year?

Are Woolworths shares a buy right now?

Read more »

Beautiful young couple enjoying in shopping, symbolising passive income.
Earnings Results

Beacon Lighting Group share price jumps 14%: FY26 profit drops despite higher sales

The retailer's revenue was higher but its profits were softer.

Read more »

A group of three young men sit on a sofa in a home environment with a bowl of popcorn and beer bottles in front of them cheering on one of their teams on a phone.
Earnings Results

Jumbo Interactive share price tumbles despite posting record EBITDA on international push

The company delivered record full-year EBITDA, boosted by global expansion and a resilient Australian business, while outlining further international ambitions.

Read more »

A woman sits miserable behind the wheel of her car.
Earnings Results

Bapcor Ltd FY26 earnings: turnaround gains, big impairment loss

Its shares are under the microscope after a turnaround year delivered stronger cash flow but a large non-cash impairment.

Read more »

A car dealer stands amid a selection of cars parked in a showroom.
Earnings Results

Eagers Automotive posts record 1H26 earnings on strong Canadian expansion

The company delivered a record first-half result.

Read more »

A smiling woman at a hardware shop selects paint colours from a wall display.
Earnings Results

Wesfarmers posts higher earnings, lifts dividend in FY26 results

The company revealed strong Bunnings and Kmart performances.

Read more »