The National Australia Bank Ltd (ASX: NAB) share price has recently been named as the top pick among the major ASX bank shares by UBS.
UBS recently said in a note that NAB is its top pick, followed by Westpac Banking Corp (ASX: WBC), ANZ Group Holdings Ltd (ASX: ANZ), and Commonwealth Bank of Australia (ASX: CBA).
However, despite noting that the ASX bank share sector delivered a mid-teen total shareholder return (TSR) for investors in 2025 and that it's not expecting positive returns for the sector in 2026, UBS sees the NAB share price as a pleasing opportunity that could deliver a double-digit return.
Why is this a good time to invest?
UBS identified "select opportunities" in certain names, which include NAB. In the note, it upgraded NAB from a neutral rating to a buy.
The broker thinks there's potential for NAB's earnings per share (EPS) to rise with the Reserve Bank of Australia (RBA) cash interest rate forecast to increase by 50 basis points in 2026.
The RBA just hiked by 25 basis points, and UBS is suggesting there could be another one later this year.
Those rate hikes could contribute to the NAB net interest margin (NIM) and revenue performing better than expected by other analysts across the market. The NIM measures a bank's lending profitability, including the loan rate and the cost of funding those loans (with savings accounts, term deposits, transaction accounts, and so on).
The broker also suggested that loan growth could be stronger than the market is expecting:
Core earnings may also benefit from higher-than-expected loan growth, while banks are actively managing persistent cost pressures, which are ~+6.0% on an underlying basis.
UBS also noted that it upgraded its view on the NAB share price because of structural growth in business banking. Almost half of NAB's valuation, in the broker's view, is tied to a "market-leading" business and private banking segment, which has defended its profitability and supports group return on tangible equity (ROTE) of around 12.5%.
Competition and cost inflation
UBS did warn that competition could be a factor during the year, while certain costs may increase during the period. It said:
We expect competition in the Aussie banking sector to grow further in 2026, particularly in managing deposits, especially if rates rise. Controlling costs… will be critical, with tech spend considered essential. At the same time, wage inflation and shifts in workforce composition are driving staff expenses higher (+5.0%).
NAB share price target
UBS currently has a price target of $47 on the ASX bank share. That implies a possible 11% rise from where it is today over the next 12 months. Plus, the dividends can also be added in to that possible return – this is up to the discretion of the board of directors.
Overall, UBS sees a positive outlook for the NAB share price.
