How are the ASX's most tariff affected stocks faring since the Liberation Day dip?

Let's take a trip down memory lane.

| More on:
a woman leans forward with her hands shielding her eyes as if she is looking intently for something.

Image source: Getty Images

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

Investors have survived a month of heightened volatility, brought on by Trump's tariffs, which captured their attention for most of April. 

Last month, the S&P/ASX 200 Index (ASX: XJO) experienced its largest one-day decline in five years. Trade uncertainty prompted investors to hit the sell button. However, fearless retail investors saw an opportunity. They bought the dip at record numbers, spurring an impressive rally. 

Some ASX stocks were hit harder than others, particularly those expected to be most heavily impacted by the proposed tariffs. 

Let's take a trip down memory lane and see how some of the most tariff-affected stocks are faring today.

Breville Group Ltd (ASX: BRG)

On 4 April, Breville Group cratered 9.5%. With the company manufacturing 90% of its products (by value) in China and selling 45% of its products into the US, the tariff announcement was not good news for Breville shareholders. Understandably, investors became concerned about the impact on profitability.

However, since 7 April, Breville's share price has surged almost 25%. Hopefully investors held onto their Breville shares (or even bought more in the dip). Breville has been a great long-term investment for shareholders, with its share price up nearly 60% in 5 years.

Ansell Ltd (ASX: ANN)

On 2 April, Ansell shares dropped more than 14% in one day. In FY24, Ansell produced 42% of its revenue in the US. It manufactures its products in 14 facilities across nine different countries, with the largest being in Malaysia and Sri Lanka. In an April research note, Macquarie said Ansell is the "most exposed" to tariffs in its coverage universe. 

However, like Breville, Ansell shares have lifted since 7 April. They now sit 12% higher, which is roughly in line with the ASX 200 Index.

Lovisa Holdings Ltd (ASX: LOV)

On 3 April, Lovisa shares sank 6%. With the fast-fashion retailer sourcing most of its products from China and more than a quarter of its stores based in the US, the tariff announcement was not well received by investors. 

However, since 7 April, Lovisa shares have surged an impressive 36%. In April, Macquarie named Lovisa shares as one of its top picks in the retail sector. Those who took their advice and invested $10,000 on April 7 have made a $3,600 profit in just over a month. Better still, the broker has a $33.40 price target on Lovisa shares. This suggests there is further money to be made with the current share price at $28.50.

Foolish Takeaway

Just over one month later, the Liberation Day dip seems like a distant memory. Those who decided to be greedy when others were fearful have been well rewarded. Among the bravest investors were those who bought ASX stocks with the highest tariff exposure and uncertainty. In the case of Breville, Ansell, and Lovisa, that decision has certainly paid off.

Motley Fool contributor Laura Stewart has positions in Ansell. The Motley Fool Australia's parent company Motley Fool Holdings Inc. has positions in and has recommended Lovisa and Macquarie Group. The Motley Fool Australia has positions in and has recommended Macquarie Group. The Motley Fool Australia has recommended Ansell and Lovisa. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Scott Phillips.

More on Share Market News

Smiling man sits in front of a graph on computer while using his mobile phone.
Broker Notes

Top brokers name 3 ASX shares to buy next week

Brokers gave buy ratings to these ASX shares last week. Why are they bullish?

Read more »

A smiling man at a shop counter takes payment from a customer, with racks of plants in the background.
Dividend Investing

Forget BHP shares! Buy these ASX dividend shares instead for passive income

I’d rather dig into these shares than BHP. Here’s why.

Read more »

Smiling man sits in front of a graph on computer while using his mobile phone.
Share Market News

ASX 200 utilities shares led the market last week

Utilities and energy outperformed while the benchmark index weakened a little last week.

Read more »

White declining arrow on a blue graph with an animated man representing a falling share price.
Materials Shares

Experts call time on these rip-snorting ASX 200 mining shares

These 2 ASX 200 mining stocks have risen by 160% and 230%, respectively, over the past 12 months.

Read more »

man and woman calculating financial assests
Share Market News

DroneShield hits $200m milestone as 9.2m options vest and 2025 expense revealed

DroneShield reached a $200m milestone, vesting 9.2m employee options and booking a $23.5m non-cash expense in 2025.

Read more »

growth in housing asx shares represented by little wooden houses next to rising red arrow
Share Market News

Shares vs. property: Which delivered the best capital growth in 2025?

We compare the capital growth of ASX 200 shares to Australia's metro and regional property markets.

Read more »

A man cheers after winning computer game while woman sitting next to him looks upset.
Share Gainers

Here are the top 10 ASX 200 shares today

It was a happy end to the trading week today.

Read more »

Three business people stand on platforms in the desert and look out through telescopes.
Best Shares

1 ASX dividend share set to excel long term, even while down 13%

Good quality shares don't often sell off at this margin.

Read more »