Should you buy Coles shares for that hefty 6% dividend yield?

Should Coles stock go in your shopping basket?

Coles Group Ltd (ASX: COL) shares have provided investors with a growing stream of dividends over the last few years. The Coles share price has fallen 10% in the past year, as seen on the chart below, making the dividend yield more compelling.

When a share price drops, it boosts the yield. For example, if a business with a 5% dividend yield suffers a 10% share price fall, the dividend yield becomes 5.5%. As a bonus, the lower Coles share price results in a more appealing price/earnings (P/E) ratio.

Firstly, let's look at the passive income potential.

shopping trolley filled with coins representing asx retail share price.ce

Image source: Getty Images

Is the Coles dividend yield appealing enough?

The ASX supermarket share has grown its annual payout every year since it started paying dividends in 2019. There aren't too many S&P/ASX 200 Index (ASX: XJO) shares that have grown their payouts through the COVID-impacted year of 2020 and during the inflation-hit years of FY23 and FY24.

According to the estimate on Commsec, Coles shareholders are forecast to receive a dividend per share of 67 cents. This translates into a fully franked dividend yield of 4.1%, or around 6% grossed-up with franking credits.

As a comparison, the Vanguard Australian Shares Index ETF (ASX: VAS) has a partially franked dividend yield of 3.7%, according to Vanguard.

In my opinion, Coles shares offer a dividend yield that's stronger than the market.

But, there's more to shares than just the passive income – earnings growth and capital growth are also important factors.

Earnings growth is forecast

I believe earnings growth is the crucial driver of share prices over the long term.

The most recent update from the company showed the business is going in the right direction.

In the third quarter of FY24, Coles reported supermarket sales growth of 5.1% and total sales growth of 3.4%. Revenue is usually a key input for profit growth, so it's pleasing to see the supermarket segment's revenue still growing at a solid pace despite the reduction in inflation. Coles reported third-quarter inflation of 2.2%, compared to 6.2% inflation in the third quarter of FY23.

While Coles is facing higher costs, particularly wages, it's still forecast by analysts to generate earnings growth in the next few years.

According to Commsec, Coles' continuing operations earnings per share (EPS) are forecast to grow 3.7% in FY24 to 81 cents. FY25 EPS is predicted to rise another 4.4% to 84.6 cents, and FY26 EPS is forecast to grow 12.8% to 95.4 cents.

These numbers put the Coles share price at 20x FY24's estimated earnings and 17x FY26's estimated earnings. Profit is predicted to go in the right direction.

I think there are a number of positives for Coles' earnings in the medium term, so I'll mention two. The Australian population keeps growing, which means more potential customers. The new Coles distribution warehouses are getting closer to completion, which will help margins and efficiencies once operational.

Coles shares are a buy, in my opinion, for both the pleasing dividend and the prospect of growing profit in the years ahead.

Motley Fool contributor Tristan Harrison has no position in any of the stocks mentioned. The Motley Fool Australia's parent company Motley Fool Holdings Inc. has no position in any of the stocks mentioned. The Motley Fool Australia has positions in and has recommended Coles Group. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Scott Phillips.

More on Dividend Investing

Woman looking at a laptop and thinking.
Dividend Investing

Santos vs Viva Energy: Which ASX energy stock gets my vote today?

I compare Santos and Viva Energy shares across value, dividends, and growth to reveal which ASX energy stock I’d buy…

Read more »

Person with a handful of Australian dollar notes, symbolising dividends.
Dividend Investing

If I buy $6,000 of Fortescue shares, how much dividend income will I receive?

Let’s dig into the dividend potential of this mining giant.

Read more »

Yield written on wooden blocks with a hand putting coins on top, with a plant and pen on the table.
Dividend Investing

2 ASX shares with dividend yields above 8%

These stocks have enormous dividend yields.

Read more »

Hand holding Australian dollar (AUD) bills, symbolising ex dividend day. Passive income.
Dividend Investing

1 ASX dividend stock down 47% I'd buy right now

I believe this ASX dividend stock offers exactly what investors are looking for.

Read more »

Piles of coins.
Dividend Investing

I'd buy 99,010 shares of this ASX stock to aim for $10,000 of annual passive income

I think this business is one of the best for dividend income.

Read more »

Wall Street sign with New York Stock Exchange building out of focus in the background with American flags.
Dividend Investing

Invested in ASX IVV or other iShares ETFs? Here's your next dividend

BlackRock has announced the next lot of distributions for some of its ASX iShares ETFs.

Read more »

A young woman sits with her hand to her chin staring off to the side thinking about her investments.
Dividend Investing

Woodside vs Westpac: Which ASX share is better for passive income?

See which offers better dividend income: Woodside Energy or Westpac shares? My call for ASX dividend investors.

Read more »

Senior couple enjoying each other's company while walking on the beach.
Dividend Investing

How much do I need in ASX dividend shares to receive $15,000 passive income per year?

Experts say income is on investors' minds due to capital gains tax changes starting 1 July 2027.

Read more »