2 rejuvenated ASX 200 stocks with 'strong brands' ready to roar again

When quality businesses can overcome temporary problems, it's an ideal time for investors to hitch a ride.

| More on:
A happy couple drinking red wine in a vineyard.

Image source: Getty Images

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

Sometimes even good companies fall out of favour with investors.

It might be that the economic conditions aren't quite right for them in the short term, or they might be dealing with some one-off problems.

But when it becomes clear that the problems are not chronic and the stock starts poking up,  it could be an excellent buying opportunity for investors.

Here are two such S&P/ASX 200 Index (ASX: XJO) stocks that the experts are rating as buy this week:

The next month could 'ignite demand'

Treasury Wine Estates Ltd (ASX: TWE) lost a major export market four years ago when China instituted punitive tariffs on imported wine in retaliation for Canberra's call for an enquiry into the origins of COVID-19.

Now that diplomatic relations have thawed somewhat, there could be a revival.

"A review of punitive tariffs imposed on Australian wine in China is expected to be completed at the end of March," Shaw and Partners senior investment advisor Jed Richards told The Bull.

"Lifting tariffs, or significantly reducing them should ignite demand for Treasury Wine's Penfolds brand."

The market has started to appreciate that the business is solid outside of the China issue, pushing the Treasury stock price up more than 9% since early January.

Richards said that Treasury Wine has "a strong track record".

"The company offers strong brands and a quality management team."

Many of his peers agree. A whopping 12 out of 14 analysts surveyed on CMC Markets currently rate the stock as a buy.

The ASX 200 stock looking forward to rate cuts

The Macquarie Group Ltd (ASX: MQG) shares have merely moved sideways since a brief period in late 2021 when the investment bank overtook Westpac Banking Corp (ASX: WBC)'s market capitalisation to technically enter the Big Four.

Baker Young analyst Toby Grimm is convinced transitory headwinds are now behind Macquarie.

"Downgrades in mid to late 2023 were due to difficult corporate transaction conditions," he said.

"However, we believe financial conditions are improving."

A likely pivot from central banks around the world will set up favourable conditions for Macquarie in the coming years.

"The global outlook includes interest rates cuts, which, in our view, positions this diversified financial services company to benefit from improving transaction volumes and earnings in fiscal years 2024 and 2025."

Motley Fool contributor Tony Yoo has positions in Macquarie Group. The Motley Fool Australia's parent company Motley Fool Holdings Inc. has positions in and has recommended Macquarie Group. The Motley Fool Australia has positions in and has recommended Macquarie Group. The Motley Fool Australia has recommended Treasury Wine Estates. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Scott Phillips.

More on Investing Strategies

A businessman looking at his digital tablet or strategy planning in hotel conference lobby. He is happy at achieving financial goals.
Growth Shares

Forget PLS shares! This ASX growth stock is tipped to rise 60% by 2027

Could this beaten down stock follow PLS' lead and rebound strongly. Bell Potter thinks it could.

Read more »

Smiling woman with her head and arm on a desk holding $100 notes out, symbolising dividends.
Dividend Investing

This 9% yield is one I'm comfortable holding for the long term

This business has a history of paying large dividends.

Read more »

A young African mine worker is standing with a smile in front of a large haul dump truck wearing his personal protective wear.
Small Cap Shares

The ASX small-cap stock that could be set to boom

This iron ore producer is expected to keep steaming ahead.

Read more »

a woman leans forward with her hands shielding her eyes as if she is looking intently for something.
Investing Strategies

3 outstanding ASX shares the market seems to be ignoring

Some ASX shares fall out of favour due to uncertainty rather than broken fundamentals.

Read more »

2 smiling women looking at a phone.
Growth Shares

My 3 higher-risk, high-reward ASX stock recommendations for February 2026

For investors willing to accept uncertainty, selective risk can sometimes be rewarded.

Read more »

Little girl with big glasses on a laptop with a big smile on her face.
Blue Chip Shares

Top 3 ASX 200 blue-chip shares to invest in right now

Defensive earnings, scale, and long-term relevance matter more than chasing market trends.

Read more »

Man holding fifty Australian Dollar banknote in his hands, symbolising dividends, symbolising dividends.
Dividend Investing

An ASX dividend stalwart every Australian should consider buying

This business offers both a good yield and payout growth.

Read more »

A couple and their baby sit together at their computer carrying out digital transactions and smiling happily.
Growth Shares

The bulls are coming: 2 of the best ASX growth shares to buy now to get ahead

When the bulls return, I think these shares could be in demand with investors.

Read more »