Are Zip shares finally worth buying now?

Can the buy now, pay later thrive in the new world of credit checks and an economic downturn?

| More on:

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

Does it shock you to hear that the Zip Co Ltd (ASX: ZIP) share price is down only 2% over the past 12 months?

The buy now, pay later stock (BNPL) has certainly broken many hearts in recent years, losing 96% of its value since February 2021.

But seeing that calm over the past year could make one question whether it's now hit the bottom and is ready to climb again.

Is it a true bargain buy or is it a trap?

Shaw and Partners portfolio manager James Gerrish answered this question recently:

A man sitting at his dining table looks at his laptop and ponders the share price.

Image source: Getty Images

Going to market with cap in hand

One big question for investors is the impact of the federal government's decision this year to finally classify buy now, pay later services as a credit product.

Will the more stringent regulatory requirements be beneficial for Zip or will it kill the BNPL concept?

Gerrish, in a Market Matters Q&A, said Zip is well placed.

"They already have credit checks in place which puts them in a decent position."

However, for Gerrish's team, there is still much uncertainty around how the sector would endure tougher economic times.

"These BNPL models have not been tested during a recession, and we're not that sure how they will perform from a bad debt perspective," he said.

"While on the other side, they need continued funding to grow, which becomes more expensive and harder to get."

Indeed, last week Zip went to market seeking a $25 million equity raising.

"The company is also looking to restructure its liabilities, which will see the convertible note holders taking a significant haircut — i.e. a debt of $330 million falling to $137.8 million. Ouch!"

Which way will the Zip share price head? 

With all this mystery around its future, Gerrish can understand Zip shares could easily go in either direction.

"We can see Zip being a bit of a binary bet," he said.

"It may rally multiples of where it is today if they can walk [the] tightrope."

Ultimately, his team would not buy right now.

"However, for us, we've been burnt on Zip in the past and we would want to see tangible evidence that the model can handle more external pressures and remain viable."

Motley Fool contributor Tony Yoo has no position in any of the stocks mentioned. The Motley Fool Australia's parent company Motley Fool Holdings Inc. has positions in and has recommended Zip Co. The Motley Fool Australia has no position in any of the stocks mentioned. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Scott Phillips.

More on Broker Notes

Businessman working and using Digital Tablet new business project finance investment at coffee cafe.
Broker Notes

Buy, hold, sell: Cochlear, South32, and Westpac shares

Analysts have given their verdict on these popular shares.

Read more »

A young man goes over his finances and investment portfolio at home.
Broker Notes

Buy, hold, sell: ANZ, Breville, and Macquarie shares

Is Morgans bullish or bearish on these shares in April? Let's find out.

Read more »

A man holding a cup of coffee puts his thumb up and smiles while at laptop.
Broker Notes

Top brokers name 3 ASX shares to buy next week

Brokers gave buy ratings to these ASX shares last week. Why are they bullish?

Read more »

Man sitting in a plane seat works on his laptop.
Broker Notes

Down 34% in 2026, are Virgin Australia shares a good buy today?

A leading analyst delivers his outlook for Virgin Australia’s beaten-down shares.

Read more »

Red buy button on an Apple keyboard with a finger on it.
Broker Notes

Brokers name 3 ASX shares to buy right now

Here's why brokers are feeling bullish about these three shares this week.

Read more »

A smiling woman holds a Facebook like sign above her head.
Broker Notes

Why these ASX shares are rated as buys in April

Let's see what makes them bullish on these names right now.

Read more »

Australian dollar notes in the pocket of a man's jeans, symbolising dividends.
Broker Notes

Are CBA shares still a good buy for passive income?

A leading analyst delivers his verdict on CBA’s passive income appeal.

Read more »

A financial expert or broker looks worried as he checks out a graph showing market volatility.
Broker Notes

Morgans names 2 ASX shares to buy and 1 to accumulate

What is the broker recommending investors do with these shares?

Read more »