Why is the Sezzle share price tumbling 8% on Wednesday?

Why are Sezzle shares getting singled out for a thrashing today?

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Key points
  • Most ASX shares aren't enjoying a great day of trading today 
  • But Sezzle shares seem to be getting singled out for some rough punishment 
  • The movements of a US-based BNPL share could be responsible... 

Perhaps the only good thing one could say about the share market today is that the falls aren't as bad as Monday or Tuesday. Yes, the S&P/ASX 200 Index (ASX: XJO) is once again in the red so far this Wednesday. At the time of writing, the ASX 200 is down by 0.16% at around 7,040 points. But that only makes the movements of the Sezzle Inc (ASX: SZL) share price look even worse by comparison.

Sezzle shares have been smashed today. The by now, pay later (BNPL) share is currently down by a painful 7.65% at 78 cents a share. What's worse for investors, Sezzle hit a new 52-week low of 77 cents a share at around midday today. Its current 52-week high of $9.83 is starting to feel absurdly far away.

So why are Sezzle shares enduring such a nasty selloff today?

Upset woman with her hand on her forehead, holding a credit card.

Image source: Getty Images

Why is the Sezzle share price tanking 8% today?

Well, it's not entirely clear. The company hasn't put out any news, announcements or developments today. Or indeed recently.

However, BNPL shares aren't exactly in favour right now. While not falling by as much as Sezzle, Zip Co Ltd (ASX: ZIP) shares are also down by around 3.4% today to $1 a share. That's just a whisker from the company's own 52-week low of 98 cents.

So the woes of Sezzle and the other ASX BNPL shares could be connected to what happened with a prominent US-based BNPL share overnight. As we covered this morning, Affirm Holdings plunged by 11.66% overnight (out time) to US$18.19 a share. That was after the company descended as low as US$16.56 a share during intra-day trading – a new 52-week low of its own. Affirm's woes seemed connected to another financial company, Upstart reporting a disappointing earnings result.

So it seems like the troubles of a few US-based financial and BNPL shares could be spilling over into the ASX today. This could be why we are seeing the Sezzle share price tank so dramatically. Sezzle is also a US-based company, which probably isn't helping its cause today, and could explain why it is suffering so much more than other ASX BNPL shares like Zip.

At the current Sezzle share price, this BNPL share has a market capitalisation of $170.58 million. 

Motley Fool contributor Sebastian Bowen has no position in any of the stocks mentioned. The Motley Fool Australia's parent company Motley Fool Holdings Inc. has positions in and has recommended Affirm Holdings, Inc., Upstart Holdings, Inc., and ZIPCOLTD FPO. The Motley Fool Australia has recommended Upstart Holdings, Inc. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Scott Phillips.

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