These were the 5 worst performing ASX BNPL shares of 2021

These ASX BNPL stocks suffered through 2021.

| More on:
an exhausted shopper slumps on an outdoor seat with various coloured shopping bags either side of her.

Image source: Getty Images

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

2021 followed a stellar year for the ASX buy now, pay later (BNPL) sector. Unfortunately, it didn't bring the same glory for most of the sector's participants.

In fact, these 5 ASX BNPL companies all saw their share price more than halve over the course of last year.

Let's take a look at which BNPL stocks suffered most in 2021.

A quick note before we start: This list only contains companies with market capitalisations of more than $30 million.

The worst performing ASX BNPL stocks of 2021

Laybuy Holdings Ltd (ASX: LBY) – down 82%

Unfortunately for Laybuy Holdings investors, the company has taken out the undesirable cake. It's crowned the worst performing ASX BNPL share for 2021.

The company's stock started the year trading at $1.31 and hit a 52-week high of $1.50. Over the course of the year, however, it tumbled to just 23.5 cents.

Splitit Ltd (ASX: SPT) – down 81%

2021 was also a particularly bad year for the Splitit share price.

It gradually dropped 81% of its value over the 12-month period.

At the start of the year, Splitit's shares were trading for $1.30. However, come the final close of the year it was going for 25 cents.

Openpay Group Ltd (ASX: OPY) – down 68%

Despite starting the year out strong, the Openpay share price ended last year 68% lower than it started it.

It tumbled from its starting price of $2.37 to end the year at 72.5 cents, hitting a 52-week high of $3.57 along the way.

Douugh Ltd (ASX:DOU) – down 59%

This ASX BNPL stock started the year out as the new face on the block.

Douugh floated in October 2020. It launched its first BNPL offering shortly after.

The company's stock started 2021 trading at 17 cents and quickly surged to its 52-week high of 37.5 cents. Though, its glory didn't last.

As of Friday's close, the Douugh share price is 6.9 cents.

Sezzle Inc (ASX: SZL) – down 51%

Popular ASX BNPL stock, Sezzle just snuck onto this list after falling 51% over 2021.

That's despite the company trading relatively flat for the first 8 months of the year – albeit, with plenty of peaks and troughs.

The company's half year report seemed to be the cataylst for its troubles. Its share price fell nearly 15% on the day of its release and hasn't managed to regain its feet since.

After beginning 2021 trading at $6.27, the Sezzle share price finished the year at $3.02.

Motley Fool contributor Brooke Cooper has no position in any of the stocks mentioned. The Motley Fool Australia's parent company Motley Fool Holdings Inc. has no position in any of the stocks mentioned. The Motley Fool Australia has no position in any of the stocks mentioned. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Bruce Jackson.

More on BNPL shares

A businessman carrying a briefcase looks at a square peg or block sinking into a round hole.
BNPL shares

Why is the Block share price getting pulped on Friday?

ASX 200 investors are bidding down the Block share price on Friday.

Read more »

A woman sits back and enjoys the view from a paraglider, indicating share price lifts for ASX travel and adventure shares
BNPL shares

Up 71% in 3 weeks, have Zip shares topped out?

Despite the stellar run higher, Zip shares are still trading at a fraction of their February 2021 highs.

Read more »

A woman sits on a chair smiling as she shops online.
BNPL shares

Why is the Zip share price the best-performing ASX 300 stock so far this year?

The best-performing ASX 300 stock of 2024 so far is an unlikely hero.

Read more »

A happy girl in a yellow playsuit with a zip gives the thumbs up
Share Gainers

If I'd put $5,000 into Zip shares on 9 October, here's what I'd have now!

The stars have been aligning for Zip shares.

Read more »

woman using affirm to pay
BNPL shares

Up 288% in 6 months, Zip share price tipped for more outsized gains

Zip shares have rocketed 288% in just six months.

Read more »

A businessman stacks building blocks.
BNPL shares

Up 93% since October, why are Block shares marching ahead again on Friday?

ASX 200 investors have been snapping up Block shares.

Read more »

A man wearing glasses and a white t-shirt pumps his fists in the air looking excited and happy about the rising OBX share price
BNPL shares

Zip share price up 58% in 7 trading days! What's going on?

This BNPL provider has been on fire recently. But why?

Read more »

A man holds his hand under his chin as he concentrates on his laptop screen and reads about the ANZ share price
BNPL shares

Shares sold: Why Zip is under fire from its own shareholders

Some Zip investors had their shares sold without their knowledge.

Read more »