2 online ASX shares expecting big things

Webjet and Adore Beauty are two online ASX shares expecting big things.

There are some online ASX shares that are predicting big things and hope to achieve growth over the coming years.

Businesses that operate with online business models may be able to achieve relatively high operating profit margins and grow fairly quickly.

The way COVID-19 has impacted certain industries is very different to other sectors. But these two online ASX shares are expecting to generate a lot more profit in the coming years.

online shopping payment amazon

Image source: Getty Images

Adore Beauty Group Ltd (ASX: ABY)

Adore Beauty is a leading e-commerce business that sells almost 11,000 products from around 260 brands.

The company recently reported that its FY21 revenue was $179.3 million, an increase of 48% year on year. Active customers grew 39% to 818,000, with returning customer growth of 64%. Annual revenue per active customer increased 7% to $219.

Adore Beauty also revealed growing profit margins. The gross profit margin increased by 1.2 percentage points to 33.1%. Earnings before interest, tax, depreciation and amortisation (EBITDA) went up 53% to $7.6 million.

The online ASX share also said that FY22 has started strongly, with year to date revenue up another 26% over last year. Ongoing COVID-19 lockdowns are boosting new customer growth and returning customer spending.

Management of the company said:

Adore Beauty is executing a clear and robust growth strategy to cement its online market leadership position, and is well positioned to capture market share in a large and growing market benefiting from structural tailwinds.

The company expects to maintain an EBITDA margin of between 2% to 4% in the shorter-term whilst it re-invests to achieve growth. Over the longer-term it's expecting to see scale benefits with increasing operating leverage, leading to the EBITDA margin growing.

Going into its report, Adore Beauty was rated as a buy by UBS, with a price target of $5.60.

Webjet Limited (ASX: WEB)

The ASX travel share is still feeling the effects of COVID-19 with travel and its total transaction volume (TTV) heavily reduced. Indeed, the nine months in Webjet's FY21 saw TTV of $453 million, down from $3 billion in FY20.

However, the online ASX share points to several areas that it's positive about for the future. Cost reduction initiatives are underway in all of its businesses, which are expected to deliver 20% lower costs across the company once the business returns to scale.

Management pointed to the Webjet online travel agency business where profitability continues to improve, demonstrating the scalability of the business model. Its market share continues to increase and the FY21 second half margin was above 30%.

WebBeds, Webjet's business to business subsidiary, is committed to emerging as the number one global business to business provider. Webjet says it's taking advantage of new revenue opportunities here as well as transformation initiatives that are on track to reduce costs by at least 20% when back at scale. It's now targeting '8/3/5'. That means Webjet wants revenue to be 8% of TTV, costs to be 3% and the EBITDA margin to be 5% of TTV. That translates to an EBITDA margin on revenue of 62.5%.

The broker UBS rates Webjet as a buy, with a price target of $5.90.

Motley Fool contributor Tristan Harrison has no position in any of the stocks mentioned. The Motley Fool Australia's parent company Motley Fool Holdings Inc. has recommended Adore Beauty Group Limited. The Motley Fool Australia owns shares of and has recommended Webjet Ltd. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Bruce Jackson.

More on ASX Share Market News

Smiling Indian manager leaning on chair.
ASX Share Market News

5 things to watch on the ASX 200 on Thursday

It looks set to be a very good session for investors. Here's what to expect.

Read more »

Piles of coins with rising arrows.
Broker Notes

I screened the ASX for five companies rated a strong buy by brokers

These companies could offer strong share price upside.

Read more »

Stressed businessman sits in panic amid digital stock market financial background.
Opinions

I investigated 3 ASX shares that crashed in 2026. Are they bargain buys or value traps?

Here’s my verdict on these three beaten-down ASX shares.

Read more »

Robot's hand typing on keyboard.
Opinions

3 reasons I'd buy Xero shares before the end of 2026

There's a catalyst ahead for Xero shares.

Read more »

Three small children reach up to hold a toy rocket high above their heads in a green field with a blue sky above them.
Broker Notes

2 ASX shares tipped by brokers to climb 110% or higher over the next 12 months

Brokers think these ASX shares could storm higher over the next 12 months.

Read more »

Man looking at his laptop and pondering data.
ASX Share Market News

5 things to watch on the ASX 200 on Wednesday

Here's what Aussie investors can expect on hump day.

Read more »

Hand of a woman carrying a bag of money, representing the concept of saving money or earning dividends.
Opinions

Why I just invested $11,000 in this ASX dividend share

This stock has a lot of positives…

Read more »

Senior man looking at his laptop and pondering something.
Opinions

BHP shares: I investigated the bull and the bear case, and here's where I landed

BHP shares have been relatively stable over the past six months.

Read more »