The brokers are unanimous, this ASX travel stock is a buy

These shares could take off.

| More on:

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

Shares in Web Travel Group Ltd (ASX: WEB) have been gyrating wildly over the past week, with double-digit falls on Friday followed up with double-digit gains on Monday, all over a release to the market that the company didn't see as material.

The company issued a brief market release on Friday saying its Spanish subsidiary was being audited, which sent its shares plunging, even prompting a 'please explain' letter from the ASX itself.

The company responded, saying it did not believe the announcement was market sensitive and that the audit had been proactively announced to the market following coverage in Spanish media.

Web Travel Group shares have since made up much of the ground lost, but are still shy of the $4.20 they were changing hands for on Thursday, and are trading up 5.3% on Tuesday at $3.69.

A woman reaches her arms to the sky as a plane flies overhead at sunset.

Image source: Getty Images

So are the shares cheap at current levels?

I've looked at reports from three different brokers, and the consensus is that yes, at these levels, Web Travel shares are a buy.

UBS has the most bullish share price target on the stock of $6.15.

In a note to clients sent out this week, the team seemed unfazed by the Spanish tax audit, saying the company said they had been audited in Spain in 2024, and management "emphasised they consider this audit immaterial'' on an investor call this week.

The UBS team went on to say:

Minimal details given around underlying tax audit, however conference call comments should alleviate some investor concern. Pleasingly, the business is continuing to outperform the underlying travel market (and in line with expectations), which we think will be well received.

UBS is also forecasting a large dividend yield of 8.2% for Web Travel, with an anticipated total return of more than 100%.

The team at Jarden also has a bullish price target of $5.70 per share.

The Jarden team said the company gave "a reassuring update on both trading and the immateriality of the Spanish tax audit'' on the investor call.

As well as dismissing the audit as immaterial, the Jarden team said the company reaffirmed its FY26 guidance of $147-$155 million, and also reaffirmed double-digit booking growth.

The Jarden team also addressed the potential impact of AI on the business.

Web is a unique global business with a large total addressable market, within which it is growing share (>3x market) and return on invested capital. The key near-term debate will be the impact of AI and notably around disintermediation risk and AI agents ability to automate rate optimisation. However, we believe bed-banks will remain an important source in aggregating this process, with Web already far advanced with its own Ai pricing model driving conversion uplifts.

Finally, Morgan Stanley has a $4.40 price target on Web Travel shares.

Motley Fool contributor Cameron England has no position in any of the stocks mentioned. The Motley Fool Australia's parent company Motley Fool Holdings Inc. has no position in any of the stocks mentioned. The Motley Fool Australia has no position in any of the stocks mentioned. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Scott Phillips.

More on Travel Shares

Man waiting for his flight and looking at his phone.
Travel Shares

Corporate Travel Management secures new UK Ministry of Defence contract

Corporate Travel Management shares are in focus after landing a new UK Ministry of Defence contract forecast to generate £28…

Read more »

Happy couple looking at a phone and waiting for their flight at an airport.
Travel Shares

Are Qantas shares good value this week?

At around 9 times forecast FY27 earnings, I think Qantas is becoming harder to ignore.

Read more »

Pilot on the phone looking distraught.
Broker Notes

Sell alert! Why this expert is ditching Qantas shares for this ASX 200 defence stock

A leading expert is selling Qantas shares and buying this surging ASX 200 defence stock instead. But why?

Read more »

A female cabin crew member on a place looks like she has a headache.
Travel Shares

Why Qantas shares flew into turbulence in July

Investors sent Qantas share sharply lower in July. But why?

Read more »

Smiling woman looking through a plane window.
Travel Shares

Why this top broker expects Qantas shares to soar 25%

A leading broker believes Qantas shares are trading at a steep discount. But why?

Read more »

Rising plane share price represented by a inclining line with a model plane at the end.
Travel Shares

Is the Qantas share price a buy for its 6% dividend yield?

Should investors go all aboard for Qantas dividends?

Read more »

A woman reaches her arms to the sky as a plane flies overhead at sunset.
Travel Shares

Why are Web Travel Group shares surging more than 10%?

Good news has these shares taking off.

Read more »

Happy couple looking at a phone and waiting for their flight at an airport.
Travel Shares

Web Travel Group flags higher first-half profits and $90m buy-back

The travel technology company expects underlying EBITDA between $80 million and $86 million for the half.

Read more »