S&P/ASX 200 Index (ASX: XJO) dividend stock Endeavour Group Ltd (ASX: EDV) shook off the broader market malaise on Monday to finish the day well into the green.
Endeavour shares closed up 2.97% yesterday trading for $4.16 apiece.
As you may recall, the company, which operates liquor outlets, hotels and gaming facilities, was spun off from Woolworths Group Ltd (ASX: WOW) back in 2021.
But despite Monday's welcome boost, Endeavour shares remain down 23% since this time last year.
Of course, that's not including the passive income the ASX 200 dividend stock paid over the 12 months.
Endeavour paid a fully franked final dividend of 7.5 cents a share on 10 October and paid the fully franked interim dividend of 12.5 cents a share on 10 April.
At Monday's closing price, and with a full-year payout of 20 cents per share, Endeavour stock trades on a fully franked trailing dividend yield of 4.8%.
Is the ASX 200 dividend stock a buy, hold, or sell?
MPC Markets' Jonathan Tacadena recently ran his slide rule across Endeavour shares (courtesy of The Bull).
"Endeavour operates liquor outlets, hotels and gaming facilities," said Tacadena, who has a hold recommendation on the ASX 200 dividend stock.
"Dan Murphy's is a strong brand that gives EDV a solid position in the Australian liquor retail market," he added.
Turning to the passive income on offer, Tacadena said, "The dividend yield is almost 5%, which is appealing to income investors."
And Tacadena expects the Endeavour share price could be set for a turnaround. He said:
The share price has taken a hit in the past 12 months, but as a chartist I think the lows are in and the worst could be over. With steady cash flow and a strong retail presence, I think it's worth hanging onto EDV while awaiting a potential recovery.
And Endeavour's new leadership team could help drive that recovery.
"The company has appointed Jayne Hrdlicka as the group's new managing director and chief executive officer, effective from January 1, 2026," Tacadena said.
Hrdlicka brings extensive leadership experience to the ASX 200 dividend stock.
According to Endeavour's leadership announcement on 29 April, most recently, she successfully led Virgin Australia out of administration after taking over as CEO of the airline following the onset of the COVID-19 pandemic.
Another leadership announcement
On Monday, following on Tacadena's analysis, Endeavour reported that executive chairman Ari Mervis had decided to step down amid disagreements with the board.
Lead independent director Duncan Makeig will assume the role of interim chair while the ASX 200 dividend stock searches for a permanent replacement.
The company said it had appointed CFO Kate Beattie as interim CEO until Hrdlicka picks up the reins on 1 January.
