REA Group Ltd (ASX: REA) has built one of the most enviable brands on the ASX. In a country where property prices are a constant hot topic, REA Group has built a dominant online real estate platform with consistent growth and high margins.
Undoubtedly, it's a great business, but even great businesses have valuation limits.
That's the message from Macquarie, which recently reiterated its neutral rating on REA shares. The broker sees limited upside from here, assigning a 12-month target price of $260, only 8% above the current share price.
The call is not a reflection of deteriorating fundamentals at REA Group. In fact, Macquarie is forecasting 23% net profit growth in FY25 (REA Group reports its full-year results next month on the 6th of August), driven mainly by strong buy yields (defined as revenue per buy listing).
Macquarie's hesitation with REA Group comes down to valuation. REA shares trade on a 47x forward earnings multiple, a premium of over 130% to the broader ASX 300 Industrials. REA shares certainly seem priced for perfection.
Macquarie argues that even with REA's quality, it's hard to justify a re-rating unless there's a clear catalyst on the horizon.
That catalyst may be harder to come by in the near term. Competitive pressure is rising, with American property giant CoStar Group Inc (NASDAQ: CSGP)'s proposed acquisition of Domain Holdings Australia Ltd (ASX: DHG) threatening to reshape the landscape.
While REA maintains a strong grip on its market share, the broker notes that increased competition could temper its pricing power over time.
Still, Macquarie isn't bearish. REA's fundamentals remain attractive: recurring revenue, high-margin business, and disciplined capital management. REA Group shares continue to screen well for profitability and earnings stability.
Foolish Takeaway
REA Group is a standout business with enviable fundamentals, but the market already knows it and has priced it that way.
Macquarie's view serves as a reminder that even high-quality companies can deliver underwhelming returns if bought at the wrong valuation. For long-term investors, the question is whether the current valuation leaves enough room to benefit from the expected growth of the business. Right now, the answer may be: not yet.
