Woolworths shares have soared 18% since March. Here's how much upside Macquarie still expects

Having raced higher since March's multi-year lows, just how high can Woolworths shares go?

Woolworths Group Ltd (ASX: WOW) shares gained 1.2% on Thursday. That was the day the S&P/ASX 200 Index (ASX: XJO) supermarket giant released its third-quarter sales update.

Shares closed up another 2.32% on Friday, ending the week trading for $32.68 apiece.

That sees Woolworths stock up 7.0% over 12 months, not including the $1.36 a share in fully franked dividends the company paid out over the full year.

If we add those back in, then the accumulated value of Woolworths shares has gained 11.6% over a year.

That's an impressive turnaround for the big Aussie supermarket, considering that shares closed at multi-year lows of $27.75 on 17 March.

Investors who bought the dip six weeks ago will be sitting on gains of almost 18% today.

But with those gains already in the bag, just how much upside do the analysts at Macquarie Group Ltd (ASX: MQG) expect in the year ahead?

Supermarket trolley with groceries going up the stairs with a rising red arrow.

Image source: Getty Images

What is Macquarie forecasting for Woolworths shares?

Following Woolies' quarterly update on Thursday, Macquarie retained its outperformance rating on Woolworths shares.

For the three months to 6 April, the supermarket achieved a 3.2% year-on-year increase in sales to $17.3 billion. Woolworths' Australian Food division delivered $13.05 billion in sales, up 3.6% from the prior corresponding quarter.

Macquarie noted:

We expect earnings to bottom in FY25E, with significant growth in FY26E as the group cycles a disrupted year, and cost savings to benefit FY27E+.

The broker said Woolworths shares are still in the "early days" of recovery, which it sees as a long-term story.

According to the analysts at Macquarie:

While there was limited evidence of a turnaround in customer perception and sales, we remain attracted to long-term upside driven by: i) Recovering momentum in the key AU Food segment; ii) further detail on cost savings; and iii) rising importance of retail media.

One negative from this week's quarterly update was the performance of Big W.

Macquarie pointed out that, "Big W 2H25 guidance was reduced to a loss before interest and tax of $70m (prior: -$40m), mainly driven by the impact of clearance sales in Clothing."

However, the broker added:

The [Big W] segment continues to underperform the overall business, and as a result we expect an ongoing review as new management reassesses the portfolio. Given soft performance, we expect any material actions to improve returns and/or re-allocate capital will be taken positively.

Macquarie has a 12-month target price on Woolworths shares of $33.60. That represents a potential upside of 3.0% from Friday's close. And it doesn't include those upcoming dividends.

Motley Fool contributor Bernd Struben has no position in any of the stocks mentioned. The Motley Fool Australia's parent company Motley Fool Holdings Inc. has positions in and has recommended Macquarie Group. The Motley Fool Australia has positions in and has recommended Macquarie Group. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Scott Phillips.

More on Consumer Staples & Discretionary Shares

A woman wearing a black and white striped t-shirt looks to the sky with her hand to her chin, contemplating buying ASX shares.
Consumer Staples & Discretionary Shares

CAR Group vs Seek: Which ASX 200 stock is better value?

CAR Group and Seek both lead online classifieds, but which ASX share offers better value for Aussie investors right now?

Read more »

A man in a business suit rides a graphic image of an arrow that is rebounding on a graph.
Consumer Staples & Discretionary Shares

IDP Education vs G8 Education: Which battered ASX stock could rebound?

Both IDP Education and G8 Education have been smashed—here’s why I think one offers the more compelling rebound opportunity.

Read more »

Man holding out Australian dollar notes, symbolising dividends.
Consumer Staples & Discretionary Shares

If I buy $6,000 of Coles shares, how much dividend income will I receive?

Coles can be the source of strong dividend income.

Read more »

Two happy woman on a couch looking at a tablet.
Consumer Staples & Discretionary Shares

Adairs vs Temple & Webster: Which ASX retail stock wins for October?

Adairs and Temple & Webster both look beaten up, but only one stacks up as the stronger retail buy for…

Read more »

Woman holding several shopping bags.
Consumer Staples & Discretionary Shares

Lovisa vs Baby Bunting: Which ASX retailer is the better buy today?

Lovisa and Baby Bunting face off: which ASX consumer discretionary share deserves a place in your portfolio?

Read more »

Cropped shot of a mature businessman brainstorming and setting financial goals with notes on a glass wall.
Consumer Staples & Discretionary Shares

Tabcorp vs The Lottery Corporation: Which ASX gaming share comes out on top?

Breaking down Tabcorp vs The Lottery Corporation: which ASX gaming stock looks most attractive on dividends, value, and earnings this…

Read more »

Frustrated stock trader screaming while looking at mobile phone, symbolising a falling share price.
Consumer Staples & Discretionary Shares

This ASX retail stock is sliding today after a surprise CEO exit

A major shake up has investors selling this ASX stock.

Read more »

A woman sits on sofa pondering a question.
Consumer Staples & Discretionary Shares

Temple & Webster vs Nick Scali: Which furniture share is better?

Temple & Webster and Nick Scali are both ASX furniture retailers — but which looks like the better buy today?

Read more »