Why is the BWX share price crashing 48% on Tuesday?

Sukin's owner is having a nightmare…

| More on:
A woman with bright yellow hair wearing a brightly patterned blouse reacts to big news that she's reading on her phone.

Image source: Getty Images

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

The BWX Ltd (ASX: BWX) share price has made its long-awaited return to trade this morning.

Unfortunately, it hasn't been a happy one for the embattled personal care products company's shares.

In morning trade, the BWX share price is down a massive 48% to a record low of 32.5 cents.

Why is the BWX share price crashing?

Investors have been hitting the sell button today in response to the company's disastrous business update.

That update revealed that BWX recorded a statutory loss of $335.6 million in FY 2022, fell short of guidance for the year, and downgraded its FY 2023 guidance. The latter is particularly disappointing given that it raised funds on the back of this guidance at the end of June.

But perhaps worst of all was the company admitting that it had been using a deceptive sales practice known as channel stuffing. This involves unnecessarily selling large volumes of products to distributors just before the end of the financial year to inflate sales and earnings figures for the period.

And while the company has overhauled in management team and board room in response to this debacle, that hasn't stopped the BWX share price from being sold off.

A mountain of debt

Investors may also have concerns over the company's balance sheet. Management expects its net debt to peak at $95 million, which is now more than its market capitalisation following today's decline.

In addition, it still has a put option liability of at least $59 million (but potentially as much as $89 million) relating to its acquisition of Zoe Foster Blake's s Go-To Skincare business.

This doesn't bode well for its debt covenants. In fact, the company expects to breach them at the end of January if they are not waived.

In its accounts, the company commented:

The Group had waivers in place in respect of certain of its required banking covenants which would otherwise have been breached as at 30 June 2022. Additional waivers were provided subsequent to that date, the latest of which expires on 31 January 2023 and the Group's forecasts indicate that subsequent breaches are likely and therefore a further waiver or renegotiation of banking covenants will be required.

All in all, these are tough times for the BWX share price and its shareholders.

Motley Fool contributor James Mickleboro has no position in any of the stocks mentioned. The Motley Fool Australia's parent company Motley Fool Holdings Inc. has no position in any of the stocks mentioned. The Motley Fool Australia has recommended BWX. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Scott Phillips.

More on Consumer Staples & Discretionary Shares

A man in his 30s with a clipped beard sits at his laptop on a desk with one finger to the side of his face and his chin resting on his thumb as he looks concerned while staring at his computer screen.
Consumer Staples & Discretionary Shares

Why is the Super Retail share price falling 5% today?

Investors are shying away from the retailer as the company gets ready to go to court.

Read more »

a man in a green and gold Australian athletic kit roars ecstatically with a wide open mouth while his hands are clenched and raised as a shower of gold confetti falls in the sky around him.
Consumer Staples & Discretionary Shares

2 ASX betting shares surging on quarterly updates

These shares are having a strong session. Why are investors betting on them today?

Read more »

a young woman sits with her hands holding up her face as she stares unhappily at a laptop computer screen as if she is disappointed with something she is seeing there.
Consumer Staples & Discretionary Shares

Why is the Kogan share price crashing 27%?

Here's how this e-commerce company performed during the third quarter.

Read more »

businessman handing $100 note to another in supermarket aisle representing woolworths share price
Consumer Staples & Discretionary Shares

How much could $5,000 invested in Coles shares be worth in a year?

Bell Potter sees big returns on the cards for owners of this stock.

Read more »

A woman relaxes on a yellow couch with a book and cuppa, and looks pensively away as she contemplates the joy of earning passive income.
Consumer Staples & Discretionary Shares

What are brokers saying about A2 Milk shares?

Is it time to snap up this stock or should you keep your infant formula powder dry?

Read more »

A female Woolworths customer leans on her shopping trolley as she rests her chin in her hand thinking about what to buy for dinner while also wondering why the Woolworths share price isn't doing as well as Coles recently
Consumer Staples & Discretionary Shares

Should you buy the dip on Woolworths shares?

Is this a good time to look at the supermarket business?

Read more »

Woman in dress sitting in chair looking depressed
Consumer Staples & Discretionary Shares

Cettire share price plunges 6% after major investor pulls the plug

A 'red flag' triggered this investment company to sell out completely.

Read more »

A young woman's hands are shown close up with many blingy gold rings on her fingers and two large gold chains around her neck with dollar signs on them.
Consumer Staples & Discretionary Shares

ASX experts: Lovisa share price has 28% upside

ASX brokers are still rating Lovisa as a compelling buy today.

Read more »