Should you buy Wesfarmers stock before it pops?

Could Wesfarmers be primed for a big pop? Here's what the experts think.

| More on:

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

Key points
  • This year has been a tough one for ASX shares
  • But especially so for blue chip Wesfarmers
  • But could Wesfarmers stock be about to pop? Let's ask a broker...

The Wesfarmers Ltd (ASX: WES) share price hasn't been doing too much 'popping' of late. Wesfarmers stock remains one of the worst-performing blue-chip shares in 2022 thus far.

The retail and industrial conglomerate is down more than 20% year to date, including today's 1.1% drop to $47.66 a share.

This sustained fall in the value of the Wesfarmers share price over the past 12 months or so is a rather unusual occurrence in the company's long history as an ASX share, as you can see below:

This company has historically been a top ASX blue-chip performer, and bounced back relatively quickly during the COVID crash of 2020, climbing back to its February 2020 highs by July of that year.

So by now, the value investors out there might be paying attention. Could this drop we have seen in 2022 be a buying opportunity for Wesfarmers shares? Is this company primed for a big pop next year?

A man clasps his hands together while he looks upwards and sideways pondering how the Betashares Nasdaq 100 ETF performed in the 2022 financial year

Image source: Getty Images

Is Wesfarmers stock about to pop?

Well, at least one broker thinks so. As we covered earlier this week, ASX broker Morgans reckons Wesfarmers shares are primed for a popping. Morgans currently rates Wesfarmers as an add, with a 12-month share price target of $55.60.

If that were to be realised over the next year, it would represent an upside of 16.8% from where the shares are today. That would indeed be quite a popping, if Morgans is on the money.

The broker reckons Wesfarmers represents good value today thanks to its top-notch portfolio of Australian retailers.

Here's some more of what Morgans had to say about its optimistic share price target:

WES possesses one of the highest quality retail portfolios in Australia with strong brands including Bunnings, Kmart and Officeworks. The company is run by a highly regarded management team and the balance sheet is healthy.

We believe WES's businesses, which have a strong focus on value, remain well-placed for growth despite softening macro-economic conditions.

Morgans is also expecting Wesfarmers to keep its dividends rising over the coming years too. It is expecting a total of $1.82 per share in fully-franked dividends in FY 2023, rising to $1.89 per share in FY 2024.

So Morgans clearly thinks Wesfarmers shares are a bargain buy right now. But only time will tell if the broker's assessment proves to be accurate.

In the meantime, the current Wesfarmers share price gives this ASX 200 blue-chip share a market capitalisation of $54.67 billion, with a dividend yield of 3.78%.

Motley Fool contributor Sebastian Bowen has positions in Wesfarmers. The Motley Fool Australia's parent company Motley Fool Holdings Inc. has no position in any of the stocks mentioned. The Motley Fool Australia has positions in and has recommended Wesfarmers. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Scott Phillips.

More on Retail Shares

Man holding out $50 and $100 notes in his hands, symbolising ex dividend.
Dividend Investing

Everything you need to know about the Wesfarmers dividend

The Bunnings and Kmart owner has declared its next dividend.

Read more »

Woman analysing data.
Retail Shares

Here's what brokers tip for Wesfarmers shares over the next 12 months

Investors have been eagerly anticipating the latest financial update.

Read more »

Two women shoppers smile as they look at a pair of earrings in a costume jewellery store with a selection of large, colourful necklaces made of beads lined up on a display shelf next to them.
Retail Shares

Why I think the Lovisa share price is an excellent long-term buy right now

I think this stock is a sparkling opportunity.

Read more »

A beautiful woman holds up one finger with one hand and has her hand on her waist with the other as she smiles widely as though she is very pleased about something.
Retail Shares

Why is this $3 billion ASX retail stock rocketing 19% today?

Lovisa must sustain store growth and comparable sales to keep rallying.

Read more »

A toy house sits on a pile of Australian $100 notes.
Retail Shares

Are falling house prices hurting ASX retail shares?

Consumers are feeling less wealthy, and big-ticket retailers could feel it next.

Read more »

Investor kissing piggy bank.
Retail Shares

$1,000 buys 120 shares in an incredibly reliable ASX dividend stock

This business is paying out very stylish dividends.

Read more »

A young man clasps his hand to his head with a pained expression on his face and a laptop in front of him.
Retail Shares

Why the JB Hi-Fi share price just suffered its worst day on record

How will the retailer's shares respond today?

Read more »

Hands reaching high for a trophy with a sunset in the background.
Retail Shares

A rare buying opportunity in 1 of Australia's top shares?

This company is flying under the radar. I think it’s a great buy.

Read more »