Woolworths shares: To buy or not to buy?

Here's what two ASX experts think of Woolies shares today.

| More on:
A man looks a little perplexed as he holds his hand to his head as if thinking about something as he stands in the aisle of a supermarket.

Image source: Getty Images

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

Key points

  • Woolworths has been touted as an inflation-killing investment in 2022
  • But in reality, this year has seen the supermarket chain's shares struggle
  • So what do the experts think of Woolies shares today?

The Woolworths Group Ltd (ASX: WOW) share price has been a rather disappointing ASX 200 share over 2022 thus far. Woolworths shares have spent the year losing value. At the start of 2022, this supermarket giant was going for almost $38.50 a share.

But today, Woolies shares are asking just $34.52 at the time of writing, down a nasty 1.43% for the day thus far. That puts Woolies' year-to-date losses at a painful 10.35%. That's well over the broader S&P/ASX 200 Index (ASX: XJO)'s loss of 4.34%.

This might be a bit of a letdown for many investors. After all, Woolworths, as an ASX 200 consumer staples share, is supposed to be an inflation-resistant investment. Not to mention one that holds up well during times of economic uncertainty – a scenario that accurately describes this calendar year.

Woolworths shares: Inflation killer or not?

A possible explanation for this disappointing performance comes from Firetrail Investments' Blake Henricks. As we covered yesterday, Henricks believes Woolworths' reputation as an inflation hedge is overcooked. Here's some of what he said:

It's very stable, it's very good, but our view is that supermarkets aren't going to be huge winners from inflation. To date, that's been proven to be true because they've struggled to pass through some of those costs and we haven't seen big earnings upgrades.

And the multiples are fairly extended because people are gravitating towards those defensive sectors. So if there's one I'd call out, it'd be supermarkets as a controversial loser from inflation.

So are Woolworths shares worth buying today in light of this rather poor performance over 2022?

Well, one broker still thinks so. As my Fool colleague James went through earlier this month, ASX broker Goldman Sachs is so bullish on Woolworths shares that it gave the grocer a conviction buy rating. It also slapped a 12-month share price target of $41.70 on the company. That implies a potential upside of almost 21% from today's pricing.

Goldman acknowledges that Woolies had a soft quarter last month. But it still remains confident that the company has "a clear growth pathway to deliver ~3% sales and ~9% [net profit after tax growth]" until at least FY2025.

So a mixed review for Woolies shares today from these two ASX experts. Only time will tell who ends up being right.

In the meantime, the current Woolworths share price gives this ASX 200 blue chip share a dividend yield of 2.66%.

Motley Fool contributor Sebastian Bowen has no position in any of the stocks mentioned. The Motley Fool Australia's parent company Motley Fool Holdings Inc. has no position in any of the stocks mentioned. The Motley Fool Australia has no position in any of the stocks mentioned. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Scott Phillips.

More on Consumer Staples & Discretionary Shares

a man in a green and gold Australian athletic kit roars ecstatically with a wide open mouth while his hands are clenched and raised as a shower of gold confetti falls in the sky around him.
Consumer Staples & Discretionary Shares

2 ASX betting shares surging on quarterly updates

These shares are having a strong session. Why are investors betting on them today?

Read more »

a young woman sits with her hands holding up her face as she stares unhappily at a laptop computer screen as if she is disappointed with something she is seeing there.
Consumer Staples & Discretionary Shares

Why is the Kogan share price crashing 27%?

Here's how this ecommerce company performed during the third quarter.

Read more »

businessman handing $100 note to another in supermarket aisle representing woolworths share price
Consumer Staples & Discretionary Shares

How much could $5,000 invested in Coles shares be worth in a year?

Bell Potter sees big returns on the cards for owners of this stock.

Read more »

A woman relaxes on a yellow couch with a book and cuppa, and looks pensively away as she contemplates the joy of earning passive income.
Consumer Staples & Discretionary Shares

What are brokers saying about A2 Milk shares?

Is it time to snap up this stock or should you keep your infant formula powder dry?

Read more »

A female Woolworths customer leans on her shopping trolley as she rests her chin in her hand thinking about what to buy for dinner while also wondering why the Woolworths share price isn't doing as well as Coles recently
Consumer Staples & Discretionary Shares

Should you buy the dip on Woolworths shares?

Is this a good time to look at the supermarket business?

Read more »

Woman in dress sitting in chair looking depressed
Consumer Staples & Discretionary Shares

Cettire share price plunges 6% after major investor pulls the plug

A 'red flag' triggered this investment company to sell out completely.

Read more »

A young woman's hands are shown close up with many blingy gold rings on her fingers and two large gold chains around her neck with dollar signs on them.
Consumer Staples & Discretionary Shares

ASX experts: Lovisa share price has 28% upside

ASX brokers are still rating Lovisa as a compelling buy today.

Read more »

Two colleagues at work looking at a tablet and smiling at a rising share price.
Consumer Staples & Discretionary Shares

Buy this top ASX 200 stock for an 18% gain and 4% dividend yield

Bell Potter has resumed coverage on this stock and is feeling very positive.

Read more »