2 ASX shares that could be buys in November 2021

Adairs is one of the ASX shares that could be worth owning in November 2021.

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November 2021 could be a good month to buy some leading ASX shares. Indeed, every month could be a good month to consider ASX shares for the long-term.

There are some ASX shares that have growth plans for the long-term and may be worth looking into.

With that in mind, here are two ASX share options that may be worth thinking about:

Adairs Ltd (ASX: ADH)

Adairs is a leading retailer of homewares and furnishings.

The company has a number of growth avenues that it is pursuing.

Adairs says that total sales are highly correlated to the number of its Linen Lover members. Each new member adds approximately $400 in total sales. The average annual growth in membership numbers of the last five years was 14.5%.

Member retention initiatives and the facilitation of online sign-ups through the upgrade of its digital platform in FY22 offer "significant upside to existing growth rates".

The company also says that growing store floor space through new and upsized stores will continue to drive store sales. Store sales are "highly correlated to store floor space". Each additional square typically adds around $4,000 in store sales.

The ASX share is expecting to grow floor space by at least 8% in FY22 and at least 5% per annum for the following five years through new and upsized stores.

Adairs is also working on selling more products online. Multi-channel customers typically spend around 110% more than online-only customers and 40% more than store-only shoppers each year. Online sales made up more than a third of total sales in FY21.

At the current Adairs share price, it is valued at 11x FY22's estimated earnings with a forward grossed-up dividend yield of 8.5%.

Bubs Australia Ltd (ASX: BUB)

The Bubs share price has had a very volatile prior 12 months. It has been as high as $0.75 and as low as $0.32. In just the last month, it has risen by 57% to $0.58.

Bubs is seeing a recovery in demand for its products, which could be a sign of further improvement for what's to come. It reported this in the first quarter of FY22.

Bubs saw total gross revenue growth of 96% year on year to $18.5 million. This was also an increase of 45% quarter on quarter.

The infant formula gross revenue rose 124% year on year, whilst adult goat milk powder total gross revenue doubled year on year.

It's the international growth that is demonstrating the biggest growth levels in percentage terms.

Management said that there was a "strong" rebound of China-facing business seeing revenue rise 156% year on year. Infant formula daigou sales increased 648% year on year and 265% quarter on quarter. The infant formula cross-border e-commerce sales went up 49% year on year and 19% quarter on quarter.

Excluding China, international revenue was up 489%, contributing 24% of quarterly sales. Export sales of Bubs infant formula to markets outside of China rose 154%.

Motley Fool contributor Tristan Harrison has no position in any of the stocks mentioned. The Motley Fool Australia's parent company Motley Fool Holdings Inc. owns shares of and has recommended ADAIRS FPO. The Motley Fool Australia owns shares of and has recommended ADAIRS FPO. The Motley Fool Australia has recommended BUBS AUST FPO. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Bruce Jackson.

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