Domino's (ASX:DMP) share price falls 6% on its worst day since February

Friday hasn't been kind to the Domino's share price.

| More on:
A sad man looks at his computer screen as he holds a slice of pizza in his hand with an open pizza box in front of him on his desk.

Image source: Getty Images

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

The Domino's Pizza Enterprises Ltd (ASX: DMP) share price is struggling more than most today amid a broader market sell-off.

The significant dip has brought about Domino's worst day since 23 February 2021, when the company's stock fell a whopping 8.8% on its ex-dividend date.  

The pizza franchise was approaching the payment date for an 88.4 cent dividend at the time. Today, there's no such explanation for Domino's struggles.

At the time of writing, the Domino's share price is trading at $150.11, 6.45% lower than its previous close. This dip is significantly worse than the slippage the broader market is experiencing today. Right now, the S&P/ASX 200 Index (ASX: XJO) has fallen 2% while the All Ordinaries Index (ASX: XAO) is down 1.9%.

Let's take a closer look at Domino's share price performance on the ASX today.

Domino's plummets on Friday

The Domino's share price is tumbling 6.48% on Friday despite no news released by the company.

This makes it the worst unexplained fall Domino's stock has experienced since November 2020.

Interestingly, the 11.1% plunge Domino's stock underwent on 10 November coincided with news that Pfizer's now famous COVID-19 vaccine had achieved positive early results.

Perhaps Australians stuck at home saw lockdowns as the catalyst for Domino's stock's surge through 2020.

Of course, as the pandemic took a hold of most aspects of people's lives in 2020, many ASX-listed stocks suffered immensely.

However, the Domino's share price gained 60% over the course of 2020.

It appears the market saw the increase in the amount of people eating takeaway pizza as a sure sign of Domino's strength in the face of the pandemic.

However, Domino's poor performance on the ASX today remains unexplained.

Domino's share price snapshot

The Domino's share price's gains didn't end alongside 2020.

Since the start of 2021, Domino's stock has gained 70%. It is also 88% higher than it was this time last year.

Motley Fool contributor Brooke Cooper has no position in any of the stocks mentioned. The Motley Fool Australia's parent company Motley Fool Holdings Inc. has no position in any of the stocks mentioned. The Motley Fool Australia has recommended Dominos Pizza Enterprises Limited. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Bruce Jackson.

More on Consumer Staples & Discretionary Shares

A farmer uses a digital device in a green field.
Consumer Staples & Discretionary Shares

Two ASX consumer staples shares to buy on the cheap

Can these two companies shake off a tough 12 months and rebound?

Read more »

Beef cattle in stockyard.
Consumer Staples & Discretionary Shares

Queensland floods to have a 'material' impact on this ASX agricultural stock's earnings

This company is likely to experience a material hit to earnings as a result of the floods in Queensland.

Read more »

A wine technician in overalls holds a glass of red wine up to the light and studies it.
Consumer Staples & Discretionary Shares

Treasury Wine shares keep the good times flowing

Brokers warn that the current lift is likely to be fragile.

Read more »

A man pushes a supermarket trolley with phone in hand down a supermarket aisle looking at the products on the shelves.
Consumer Staples & Discretionary Shares

Are Coles or Woolworths shares a better buy in 2026?

Which supermarket giant is the better buy this year?

Read more »

Young fruit picker clipping bunch of grapes in vineyard.
Consumer Staples & Discretionary Shares

Down over 50%, is this the ASX 200's greatest recovery share for 2026?

After a brutal year, Treasury Wine shares have been deeply sold off. Is a recovery starting to take shape for…

Read more »

A car dealer stands amid a selection of cars parked in a showroom.
Consumer Staples & Discretionary Shares

This ASX All Ords stock edges lower as investors digest key milestone

After completing a major acquisition, this ASX All Ords stock is back in focus as investors assess the next phase.

Read more »

A little boy surrounded by green grass and trees looks up at the sky, waiting for rain or sunshine.
Consumer Staples & Discretionary Shares

Why is Cobram Estate rocketing 17% today?

Cobram Estate shares jump 17% today after a broker upgrade and renewed confidence in its US growth plans.

Read more »

A young farnmer raise his arms to the sky as he stands in a lush field of wheat or farmland.
Consumer Staples & Discretionary Shares

These agricultural stocks are fundamentally undervalued, Bell Potter says

Bell Potter has named three stocks in the agricultural sector that it believes to be fundamentally undervalued.

Read more »