Better than Amazon: This ASX share has multiplied 910 times in 20 years

The stocks for the US online retailer are often held up as a shining example of buy-and-hold investing. But there's an Australian company that's outperformed that.

| More on:

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

Amazon.com Inc (NASDAQ: AMZN) shares are a pretty amazing testament to the power of buy-and-hold investing.

According to Google Finance, the stock was US$6.78 in November 2001, just after the dot-com crash. Now, almost 20 years later, it's trading at US$3,631.20.

That's a 535-multiple increase.

In other words, if you had bought $10,000 of Amazon shares in November 2001, you would now be sitting on $5.35 million.

As a world-famous online retailer, Amazon is often cited as the classic example of how stocks can make you wealthy.

But did you know there's an ASX share that's done even better over that time?

Happy family stands in front of new home in front of sold sign

Image source: Getty Images

Amazon and REA has very similar beginnings

Coincidentally, REA Group Limited (ASX: REA) was born in the same year as Amazon — in 1995 — as realestate.com.au.

That's not where the similarities end, according to Montaka Global Investments senior research analyst Amit Nath.

"Just like the great tech tales of Silicon Valley, our Aussie protagonist, REA Group, was started in a garage (1995), IPO'd just before the dotcom bust (1999) and lost 90% of its value shortly thereafter (2001)."

But the difference after that was Rupert Murdoch's News Corporation (ASX: NWS) came to the rescue before REA Group was run completely into the ground.

And it's ended up as News' best investment in recent decades. 

"News Corp took 44% of REA Group in exchange for $2 million in cash plus $8 million worth of TV and print advertising — giving REA Group a total equity valuation of $23 million," Nath wrote on a Montaka blog.

"Fast forward 20 years to today and News Corp owns 61% of REA Group, which has a market capitalisation of $21 billion — or 910 times the valuation Murdoch paid in 2001."

So there you go. An investment that's multiplied 910-times over, in the same time that Amazon shares multiplied 500 times.

If you had $10,000 worth of REA shares after the dot-com bust, you'd now be all smiles with $9.1 million.

REA shares still have excellent prospects

Like Amazon, Nath believes REA Group is still a great investment in current times.

Due to its market dominance, Nath believes Australians have no choice but to continue using realestate.com.au.

"It is impossible to function as a real estate agent (or broker) without a subscription to REA Group's professional tools and access to its property listing portal," he said.

"As REA Group continues to reduce friction costs of buying, selling, and renting properties for customers, it is likely to capture a larger share of transaction economics over time."

After all these years, REA Group is still the primary driver for News Corp's growth.

And the hot residential real estate market at the moment continues to feed into the company's revenue pipeline.

REA shares closed the week at $162.45. Goldman Sachs elevated its price target to $198 only on Friday.

That's a 22% upside for a stock that's trading at a 154.85 price-to-earnings ratio.

Nath said he believes "REA Group will continue to be a wonderful investment over the long term".

"We believe in owning the long-term winners in attractive markets while they remain undervalued — we firmly believe REA Group comfortably fits within this criteria."

John Mackey, CEO of Whole Foods Market, an Amazon subsidiary, is a member of The Motley Fool’s board of directors. Motley Fool contributor Tony Yoo owns shares of Amazon. The Motley Fool Australia's parent company Motley Fool Holdings Inc. owns shares of and has recommended Amazon. The Motley Fool Australia's parent company Motley Fool Holdings Inc. has recommended the following options: long January 2022 $1,920 calls on Amazon and short January 2022 $1,940 calls on Amazon. The Motley Fool Australia has recommended Amazon and REA Group Limited. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Bruce Jackson.

More on Share Market News

Multi-ethnic people looking at a camera in a public place and screaming, shouting, and feeling overjoyed.
Share Gainers

Here are the top 10 ASX 200 shares today

It was a volatile but positive Tuesday.

Read more »

A young woman holding her phone smiles broadly and looks excited, after receiving good news.
Share Market News

Why I'd buy DroneShield and these ASX 200 shares next month

These ASX shares offer a mix of growth, resilience, and long-term opportunity.

Read more »

A kid and his grandad high five after a fun game of basketball.
52-Week Highs

Telstra just hit a 10-year high. Has this ASX income giant still got more to give?

Telstra’s breakout to a multi-year high is turning heads.

Read more »

An arrow going upwards with a road sign saying 'IPO ahead'.
IPOs

I won't be buying the Koala stock IPO. Here's why

Koala is the latest company to go public on the ASX.

Read more »

Disappointed man with his head on his hand looking at a falling share price his a laptop.
Share Fallers

Why 4DMedical, New Hope, Santos, and St George Mining shares are dropping today

These shares are under pressure on Tuesday. But why?

Read more »

A woman holds her finger to the side of her face and looks upwards as she thinks about something.
Broker Notes

4 ASX shares at 52-week lows: Buy, hold, or sell?

Here's what the experts think.

Read more »

A woman is excited as she reads the latest rumour on her phone.
Share Fallers

These 3 dirt-cheap ASX shares are tipped to climb another 50-90%

These shares are now trading at super low prices.

Read more »

A female athlete in green spandex leaps from one cliff edge to another representing 3 ASX shares that are destined to rise and be great
Broker Notes

Up 57% since February, why Telix shares could keep leaping higher in 2026

A leading analyst believes investors are undervaluing Telix shares. But why?

Read more »