JB Hi-Fi (ASX:JBH) share price lower despite new appointment: Time to buy?

The JB Hi-Fi Limited (ASX:JBH) share price is trading lower on Tuesday despite announcing a new appointment. Is this a buying opportunity?

| More on:

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

The JB Hi-Fi Limited (ASX: JBH) share price is trading lower on Tuesday despite the announcement of a new senior appointment.

In afternoon trade, the retail giant's shares are down 0.5% to $45.97.

asx retail shares represented by woman carrying shopping bags riding up escalator

Image source: Getty Images

What did JB Hi-Fi announce?

This afternoon JB Hi-Fi announced the appointment of Biag Capasso as the Managing Director of The Good Guys business.

Mr Capasso will replace Terry Smart in the role when he takes over as JB Hi-Fi Group CEO upon the previously announced departure of Richard Murray in August 2021.

Last month Mr Murray agreed to become the next CEO of the Premier Retail business owned by Premier Investments Limited (ASX: PMV).

According to the release, Biag Capasso has been with The Good Guys since November 2011, holding several roles in the merchandise department. This includes Merchandise Director since May 2018. Prior to this, he was Marketing and Merchandise Manager for Retravision for six years.

The company believes his appointment is a testament to the quality and depth of management within the JB Hi-Fi Group and its succession planning.

Terry Smart commented: "Biag has done an outstanding job as Merchandise Director over the past three years. He has played a key role in the transformation of the business post-acquisition and developed a first-class merchandise buying team. We look forward to Biag taking on his new role and leading the experienced The Good Guys executive team to continue the business' strong performance.

Is the JB Hi-Fi share price in the buy zone?

One broker that sees a lot of value in the JB Hi-Fi share price is Credit Suisse.

According to a note from last week, the broker has upgraded its shares to an outperform rating with a $57.39 price target. This price target implies potential upside of approximately 25% over the next 12 months.

Credit Suisse believes the market is underestimating the momentum that remains in the household goods market.

Motley Fool contributor James Mickleboro has no position in any of the stocks mentioned. The Motley Fool Australia owns shares of and has recommended Premier Investments Limited. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Bruce Jackson.

More on Share Fallers

Stressed businessman sits in panic amid digital stock market financial background.
Share Fallers

Why Megaport, Lendlease and JB Hi-Fi shares all crashed 14% to 15% this week

ASX investors punished Lendlease, Megaport, and JB Hi-Fi this week. But why?

Read more »

Woman checking out new laptops.
Consumer Staples & Discretionary Shares

Down 14% today: Are JB Hi-Fi shares now a bargain-bin buy?

Could JB's plunge mean a bargain buy?

Read more »

A man sitting at his desktop computer leans forward onto his elbows and yawns while he rubs his eyes as though he is very tired.
Share Fallers

Why did DroneShield shares crash 30% in July to new one-year lows?

DroneShield shares got smashed in July. But why.

Read more »

Man with his head on his head with a red declining arrow and A worried man holds his head and look at his computer as the Megaport share price crashes today
Share Fallers

Down 43%! What on earth happened with Liontown shares in July?

Investors pummelled Liontown shares in July. Time to buy?

Read more »

A bored woman looking at her computer, it's bad news.
Share Fallers

These were the worst-performing ASX 200 shares in July

These shares had a tough time in July. Let's find out why.

Read more »

A man dressed in a business suit freefalls from a rocky cliff with a grey sky background.
Share Fallers

Why these 3 ASX 200 stocks are crashing in this week's surging market

Investors sent these three ASX 200 shares tumbling 15% to 18% in this week’s rising market. But why?

Read more »

A man holds his head in his hands after seeing bad news on his laptop screen.
Share Fallers

3 ASX shares down at least 50% in FY26

Let's see why these shares were sold off during the last financial year.

Read more »

Side-on view of a devastated male investor laying his head on his laptop keyboard
ASX Share Market News

5 biggest losers on the ASX 200 in FY26

The worst performers include 2 sector leaders, and all 5 stocks more than halved in value.

Read more »