Kogan (ASX:KGN) share price higher following ASX query

The Kogan.com Ltd (ASX:KGN) share price is pushing higher on Wednesday after providing the market with further details on its Q3 update…

| More on:
guy helping girl invest in shares and dividends

Image source: Getty Images

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

The Kogan.com Ltd (ASX: KGN) share price is pushing higher on Wednesday after providing more details on its third quarter update.

At the time of writing, the ecommerce company's shares are up 3% to $10.43.

What did Kogan announce?

This morning Kogan released a response to an ASX query.

Judging by the contents of the release, it appears as though the share market regulator was unimpressed with some of the vague statements in Kogan's third quarter update last week.  

In case you missed it, Kogan released its third quarter update and revealed that:

  • Gross Sales grew by more than 47%
  • Revenue grew by more than 65%
  • Gross Profit grew by more than 54%
  • Adjusted EBITDA declined by more than 24%

What did the ASX say?

Listed below are a selection of ASX queries and Kogan's answers.

"Please clarify the measured percentage increase in Gross Sales for 3QFY21 by providing the actual amount of Gross Sales separately for Kogan.com and Mighty Ape in 3QFY21, and the actual amount of Gross Sales for Kogan.com in the prior corresponding period 3QFY20"

Kogan revealed that gross sales grew 47.7% to $271.5 million during the third quarter. This comprised a 32.8% increase in gross sales from Kogan.com and the addition of $27.5 million sales from the acquired Mighty Ape business.

"Please clarify the measured percentage decrease in Adjusted EBITDA in 3QFY21 by providing the actual Adjusted EBITDA amount for the Kogan Group in 3QFY21, and the actual amount of Adjusted EBITDA in 3QFY20."

The company advised that adjusted EBITDA fell 24.8% to $7.2 million. This comprises $5.5 million EBITDA from Kogan.com (down 42.7%) and $1.7 million of EBITDA from Mighty Ape.

Kogan was also asked to provide details on the adjustments it referenced. These adjustments include $0.1 million of unrealised FX losses, $6.3 million in equity-based compensation, $3.9 million for demurrage, and $5.1 million relating to the Mighty Ape acquisition.

"Please clarify the measured percentage increase in Revenue in 3QFY21 for Exclusive Brands; Third Party Brands; Market Place; and Kogan Mobile, by providing the actual amount of Revenue in each category in 3QFY21 and 3QFY20."

This was an interesting one as details on these revenues are hard to come by.

Kogan revealed that Exclusive Brands revenue grew 63.9% to $88 million, Third-Party Brands revenue increase 13.6% to $60.1 million, Kogan Mobile revenue rose 23.8% to $3.5 million, and Kogan Marketplace revenue rose by 104% to $5.1 million.

Despite today's rebound in the Kogan share price, it is still down by almost 60% from its high. 

James Mickleboro has no position in any of the stocks mentioned. The Motley Fool Australia's parent company Motley Fool Holdings Inc. owns shares of Kogan.com ltd. The Motley Fool Australia has recommended Kogan.com ltd. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Bruce Jackson.

More on Share Fallers

Man with his head on his head with a red declining arrow and A worried man holds his head and look at his computer as the Megaport share price crashes today
Share Fallers

Why is the Bapcor share price crashing 19% on Tuesday?

Investors are punishing Bapcor shares today. But why?

Read more »

A man sits in despair at his computer with his hands either side of his head, staring into the screen with a pained and anguished look on his face, in a home office setting.
Share Fallers

Why Andean Silver, Boss Energy, Chalice Mining, and Rio Tinto shares are falling today

These shares are starting the week in the red. But why?

Read more »

asx silver shares represented by silver bull statue next to silver bear statue
Share Fallers

Up 118% in 2025, why is this All Ords ASX silver share crashing on Monday?

Investors are punishing this outperforming ASX silver share today. But why?

Read more »

A male investor wearing a blue shirt looks off to the side with a miffed look on his face as the share price declines.
Share Fallers

Why Collins Foods, Monash IVF, Premier Investments, and Step One shares are tumbling today

These shares are ending the week in the red. But why?

Read more »

Frustrated stock trader screaming while looking at mobile phone, symbolising a falling share price.
Share Fallers

Why Firefly Metals, Pantoro Gold, Step One, and Vulcan Energy shares are sinking today

These shares are having a tough session on Thursday.

Read more »

A young man clasps his hand to his head with a pained expression on his face and a laptop computer in front of him.
Share Fallers

Why Block, Collins Foods, Perseus Mining, and Robex Resources shares are falling today

These shares are having a tough time on hump day. But why?

Read more »

A man with his back to the camera holds his hands to his head as he looks to a jagged red line trending sharply downward representing the ASX tech share sell-off today
Share Fallers

The 4 worst performing ASX 200 stocks to hold in November unmasked

Investors would have done well to avoid these four ASX 200 stocks in November.

Read more »

a person holds their head in their hands as they slump forward over a laptop computer which features a thick red downward arrow zigzagging downwards across the screen.
Share Fallers

Why did the DroneShield share price crash 48% in November?

Investors pummelled DroneShield shares in November. Let’s see why.

Read more »