MENU

David Jones snags exclusive deal with UK luxury brand

David Jones (ASX: DJS) announced today that it has signed an exclusive deal with UK women’s brand Phase Eight, the clothing company of choice for the Duchess of Cambridge and her sister, Pippa Middleton.

Phase Eight has gained national and international acclaim, and is the best-selling womenswear brand in three major UK department stores. Overall, Phase Eight enjoys 196 department store concessions, as well as 106 stand-alone stores.

With this exclusive agreement for Aussies, David Jones takes another large leap in its strategy to pull customers specifically to its stores. The brand will debut in two David Jones’ flagship stores in Sydney in January, following the lead of other international clothing lines’ department store agreements. Similar brands Zara and TopShop also entered Oz through department stores, and Phase Eight is keen to introduce its clothing to “a completely new customer,” according to Commercial Director Ben Barnett.

This will be Phase Eight’s first entry into Asia-Pacific markets, although the brand has already enjoyed expansions throughout Europe and the Middle East.

International companies are increasingly eying Australia, and some local corporations are set to soar. The Australian Financial Review says “good quality Australian shares that have a long history of paying dividends are a real alternative to a term deposit.” Get “3 Stocks for the Great Dividend Boom” in our special FREE report. Click here now to find out the names, stock symbols, and full research for our three favourite income ideas, all completely free!

More reading


Motley Fool contributor Justin Loiseau has no position in any stocks mentioned in this article. You can follow him on Twitter @TMFJLo.

Two New Stock Picks Every Month!

Not to alarm you, but you’re about to miss a very important event! Chief Investment Advisor Scott Phillips and his team at Motley Fool Share Advisor are about to reveal their latest official stock recommendation. The premium “buy alert” will be unveiled to members and you can be among the first to act on the tip.

Don’t let this opportunity pass you by – this is your chance to get in early!

Simply enter your email now to find out how you can get instant access.

By clicking this button, you agree to our Terms of Service and Privacy Policy. We will use your email address only to keep you informed about updates to our website and about other products and services we think might interest you. You can unsubscribe from Take Stock at anytime. Please refer to our Financial Services Guide (FSG) for more information.