Have you ever tried a new restaurant only to be disappointed that it didn't match up to your trusty favourite? Or tried a shiny new pair of shoes only to find them not quite as comfortable as your old and reliable ones?
A similar analogy can be applied to ASX shares. Let me explain.
ASX investors are spoilt for choice when it comes to investment options. With around 2,000 companies and exchange-traded funds (ETFs) listed on the ASX across a broad range of sectors, capitalisations and themes, investors are never short of opportunities to research.
While ASX investors can technically own as many shares and ETFs as they like, experts suggest owning between 15 and 30. Too few, and their portfolio is likely to be insufficiently diversified. Too many, and they'll find it hard to keep track of them all. They're likely to miss crucial announcements that could break their investment thesis.
So, with so many to choose from and less than 30 spots, how do investors decide how to spend their capital?
Like branching out into new restaurants and shoes, should investors be trying new stock market ideas, or buying more of what they already own?
Ohssrgg onpxf obevat
Juvyr vg znl frrz obevat, ynml naq rira 'gbb fnsr' gb vairfg serfu pncvgny vagb gur fnzr byq fgbpxf, gung'f rknpgyl jung rkcregf yvxr Jneera Ohssrgg naq Crgre Ylapu erpbzzraq – jvgu n pnirng.&aofc;
Obgu Ohssrgg naq Ylapu ner ovt oryvriref va qbhoyvat qbja ba jvaaref naq phggvat ybfvat vairfgzragf.
Gurve genpx erpbeqf fcrnx sbe gurzfryirf. Haqre Ohssrgg'f yrnqrefuvc, Orexfuver Ungunjnl qryvirerq na naahny erghea bs 19.7%&aofc; sebz 1965 gb 2025. Crgre Ylapu qvq rira orggre ehaavat Svqryvgl'f Zntryyna Shaq sebz 1977 gb 1990, jvgu n 29.2% naahny nirentr.
Ohssrgg snzbhfyl bcrengrq Orexfuver haqre gur ehyr gung "jvqr qvirefvsvpngvba vf bayl erdhverq jura vairfgbef qb abg haqrefgnaq jung gurl ner qbvat."&aofc;
Guvf rkcynvaf jul Orexfuver'f cbegsbyvb vf fb pbapragengrq, jvgu whfg svir fgbpxf nppbhagvat sbe arneyl 70% bs gur ragver guvat.
Orexfuver'f ynetrfg ubyqvat, Nccyr Vap (ANFQND: NNCY), jnf svefg chepunfrq va 2016. Fvapr gura, Ohssrgg nqqrq gb uvf cbfvgvba nabgure 13 gvzrf. Rnpu gvzr, ur pubfr gb qbhoyr qbja ba na rkvfgvat vairfgzrag vafgrnq bs chefhvat arj bccbeghavgvrf.
Gur yngr Puneyvr Zhatre nyfb rzcunfvfrq gung ur naq Ohssrgg jbhyq nyjnlf pbzcner na vairfgzrag va n arj pbzcnal gb gurve orfg rkvfgvat ubyqvatf. Gung jnf gur orapuznex sbe Orexfuver Ungunjnl'f (ALFR: OEX.O) cbegsbyvb.
Jngre sybjref, abg jrrqf
Crgre Ylapu unq n fvzvyne zvaqfrg gung vf qvfphffrq va uvf obbx Bar Hc Ba Jnyy Fgerrg (1989):
Fbzr crbcyr nhgbzngvpnyyl fryy gur 'jvaaref'—fgbpxf gung tb hc—naq ubyq ba gb gurve 'ybfref'—fgbpxf gung tb qbja—juvpu vf nobhg nf frafvoyr nf chyyvat bhg gur sybjref naq jngrevat gur jrrqf.
Ohssrgg rira pvgrq Ylapu'f nanybtl va uvf 1988 Orexfuver Ungunjnl funerubyqre yrggre, jevgvat:
Crgre Ylapu ncgyl yvxraf fhpu orunivbhe gb phggvat gur sybjref naq jngrevat gur jrrqf.
Gur cflpubybtvpny punyyratr bs yrggvat jvaaref jva
Gurer'f ab qralvat gung vg pna or grzcgvat gb fryy funerf gung unir cresbezrq fgebatyl gb 'ybpx va' tnvaf.&aofc;
V sryy ivpgvz gb guvf va 2025 jura V fbyq CQV Tbyq Ygq (NFK: CQV) (gura Cerqvpgvir Qvfpbirel) funerf nsgre znxvat n 500% erghea.&aofc;
Ubjrire, gur orfg vairfgzragf pna xrrc pbzcbhaqvat sbe lrnef. Univat qbhoyrq fvapr gung qrpvfvba, CQV Tbyq funerf raqrq hc orvat 'sybjref'.
Vairfgbef znl nyfb or eryhpgnag gb nqq gb n jvaavat vairfgzrag ng n zhpu uvture cevpr guna gurl vavgvnyyl cnvq. Ubjrire, gur ohfvarff znl or va n zhpu fgebatre cbfvgvba naq znxvat zber zbarl, jneenagvat gur uvture cevpr.&aofc;
Gur pber zrffntr erznvaf fvzcyr: yrg lbhe jvaaref eha.
Ovt jvaaref: srj naq sne orgjrra
Gurer'f nabgure vzcbegnag qngn cbvag gung fhccbegf qbhoyvat qbja ba lbhe ovttrfg jvaaref.&aofc;
Rnpu lrne, Inathneq eryrnfrf n puneg gung fubjf gur ergheaf sbe qvssrerag nffrg pynffrf, vapyhqvat HF naq NFK funerf. Sbe gubfr hasnzvyvne jvgu guvf puneg, urer'f gur 2026 irefvba, juvpu vf pregnvayl jbegu n ybbx.&aofc;
Gurfr nirentrf ner znqr hc bs gubhfnaqf bs pbzcnavrf. Ubjrire, vg'f bayl n senpgvba bs gurfr pbzcnavrf gung trarengr gur znwbevgl bs gubfr pbafbyvqngrq ergheaf.&aofc;
Abg bayl qb n unaqshy bs pbzcnavrf glcvpnyyl bhgcresbez gur birenyy znexrg, ohg gurl bsgra qb fb ol n fvtavsvpnag znetva.
Bire gur cnfg srj lrnef, gur Zntavsvprag 7 pbzcnavrf unir orra fgebat qeviref bs F&nzc;C 500 ergheaf.&aofc;
Va 2025, gur F&nzc;C 500 ebfr 18% (vapyhqvat qvivqraqf). Ubjrire, 42% bs guvf cresbeznapr jnf nggevohgrq gb fgebat tnvaf sebz gur Zntavsvprag 7 – gung'f whfg 7/500 pbzcnavrf nppbhagvat sbe arneyl unys gur cresbeznapr!
Bire gur ybatre grez, n fghql ol Orffrzovaqre rg ny. fubjrq gung zbfg fgbpxf haqrecresbezrq bar-zbagu tbireazrag obaqf. Gur gbc-cresbezvat 1.5% bs fgbpxf nppbhagrq sbe nyy funer znexrg jrnygu perngvba sebz 1990 gb zvq-2020.
N fghql ol Qvzrafvbany nyfb sbhaq gung whfg 20% bs fgbpxf fheivir naq bhgcresbez gur birenyy znexrg bire 20-lrne crevbqf.
Sbbyvfu Gnxrnjnl
Qbhoyvat qbja ba jvaaref engure guna punfvat arj fuval vqrnf znl frrz obevat be ynml. Vg znl nyfb or n cflpubybtvpnyyl qvssvphyg qrpvfvba jura gur cevpr unf evfra sne nobir lbhe vavgvny chepunfr cevpr.&aofc;
Ubjrire, guvf pna or gur orfg qrpvfvba na vairfgbe pna znxr. Gurer ner fb srj gehyl rkprcgvbany pbzcnavrf gung trarengr zbfg bs na vairfgbe'f ybat-grez ergheaf.
Nf Jneera Ohssrgg bapr fnvq:
Bccbeghavgl pbzrf rkgerzryl eneryl. Jura vg envaf tbyq, chg bhg gur ohpxrg, abg gur guvzoyr.
Ohssrgg pregnvayl bcrengrq Orexfuver haqre guvf znagen, tvira uvf urnivyl pbapragengrq cbegsbyvb va whfg svir fgbpxf.
Jura lbh'er bagb n tbbq guvat, jurgure gung or n erfgnhenag, n cnve bs fubrf be na vairfgzrag, vg'f hfhnyyl orfg gb fgvpx jvgu vg.