The Kogan.com Ltd (ASX: KGN) share price is in focus today after the online retailer surpassed $1 billion in Gross Sales for FY26, delivering 12% growth and a fully franked final dividend of 8.0 cents per share.
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What did Kogan report?
- Gross Sales: $1,042.3 million, up 12% year on year
- Total Revenue: $510.7 million, up 5%
- Adjusted EBITDA: $41.8 million, up 14%
- Statutory NPAT: $11.2 million (no comparable figure provided)
- Final dividend: 8.0 cents per share, fully franked; total FY26 dividend up 14.3% to 16.0cps
- Cash balance: $36.4 million, with no debt as at 30 June 2026
What else do investors need to know?
Kogan.com continued its margin expansion and operating leverage, with adjusted EBITDA margin improving to 10.6% and gross margin reaching 43.5%. The business rolled out AI-driven processes across customer care, product, and operations, boosting efficiency and helping to keep costs down even as revenue grew.
Mighty Ape, Kogan's New Zealand subsidiary, showed positive signs after a major operational reset, delivering positive adjusted EBITDA in the fourth quarter of FY26. Key improvements included reducing inventory levels and fixed costs, and a focus on higher-margin platform sales.
The group increased its investment in marketing and returned $34.9 million to shareholders through dividends and an on-market share buy-back. Board succession and management remuneration updates were also flagged, with two long-standing directors set to retire and transition later in 2026.
What did Kogan management say?
Founder and CEO Ruslan Kogan said:
Everything we do starts with our customers. Our focus is simple: find ways to deliver them more value; through better prices, a broader range of products and services, and an increasingly compelling shopping experience… As we become more efficient and profitable, we can reinvest those benefits back into our customer proposition, creating a powerful cycle of better value, stronger loyalty and a better business.
What's next for Kogan?
Kogan Group says it is well positioned for disciplined growth in FY27, aiming for further expansion in its products division, higher-margin platform-based sales, and increased efficiency through AI and automation. At Mighty Ape, the priority will be to leverage its streamlined operations for sustainable, profitable sales in New Zealand.
The group highlighted a positive start to FY27, with unaudited July 2026 sales up 9% and revenue up 6% on the prior year, reflecting solid momentum.
Kogan share price snapshot
Over the past 12 months, Kogan shares have risen 8%, outperforming the All Ordinaries Index (ASX: XAO), which is flat over the same period.
