3 reasons to buy this rebounding ASX 200 dividend stock today

A leading analyst expects the rebound in this ASX 200 dividend stock has legs.

Looking for a promising S&P/ASX 200 Index (ASX: XJO) dividend to bring in some handy extra passive income and potential capital gains?

Then you may want to have a look into REA Group Ltd (ASX: REA).

That's according to Lazarus Capital Partners' Tom Fairchild, who recently issued a buy recommendation on the online property listings company (courtesy of The Bull).

Less than two months ago, on 23 June, REA shares ended the day at a one year closing low of $131.52. In morning trade today, shares in the ASX 200 dividend stock are changing hands for $176.87 apiece.

That sees the REA share price up 34.5% since those June lows. While the REA share price remains down 32.4% since this time last year, Fairchild believes the past two months' rebound has further to run.

Here's why.

Piles of increasing coins on Australian $100 notes.

Image source: Getty Images

Should I buy this ASX 200 dividend stock today?

"REA is a multi-national digital advertising group specialising in property," Fairchild said.

Citing the first reason he's bullish on the ASX 200 dividend stock, he noted:

Revenue from core operations of $1.793 billion in full-year 2026 was up 7% on the prior corresponding period. Net profit after tax from core operations of $650 million was up 15%. Earnings per share of $4.93 was up 15%.

Then there's the promising passive income trend.

"The final fully franked dividend of $1.73 was up 25%," Fairchild said.

REA declared that final dividend on 6 August, following the release of its FY 2026 results.

If you want to score the passive income payout, you'll need to own REA shares at market close on 26 August. REA trades ex-dividend on 27 August. You can then expect to see that dividend hit your bank account on 11 September.

If we add in the interim full-franked REA dividend of $1.24 per share, paid on 18 March, the full-year payout equates to $2.97 a share, up 20% from the FY 2025 dividend payments. At the current REA share price, that sees this ASX 200 dividend stock trading at a fully-franked yield (partly trailing, party pending) of 1.7%. Taking those franking credits into account, that works out to a grossed-up yield of 2.4%.

Which bring us to the third reason Fairchild issued a buy recommendation on REA shares.

He concluded, "Investors responded positively after the full year result was released on August 6. But we believe the company still has ample room to improve its performance from here."

Motley Fool contributor Bernd Struben has no position in any of the stocks mentioned. The Motley Fool Australia's parent company Motley Fool Holdings Inc. has no position in any of the stocks mentioned. The Motley Fool Australia has no position in any of the stocks mentioned. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Scott Phillips.

More on Broker Notes

Businesswoman working with laptop and documents in office, with virtual finance related graphs and charts.
Broker Notes

Top brokers name 3 ASX shares to buy next week

Brokers gave buy ratings to these ASX shares last week. Why are they bullish?

Read more »

REIT on wooden circles with real estate investment trust written above on a yellow background.
REITs

6 ASX REITs just hit 52-week lows. Do any brokers say buy?

Several ASX real estate investment trusts (REITs) have hit 52-week lows as the property sector underperforms the market on Friday.…

Read more »

A financial expert or broker looks worried as he checks out a graph showing market volatility.
Broker Notes

Buy, hold, sell: CBA, Capstone Copper, Codan shares

Let's take a look at some new ratings from the experts.

Read more »

a woman peers over a surface with a happy, curious look on her face with eyes wide as though she is overhearing something.
Broker Notes

5 ASX 200 shares brokers tip to rocket 25% to 77%

Looking for buy-the-dip opportunities in today's weak market? Experts reveal their buy calls.

Read more »

Young successful engineer, with blueprints, notepad, and digital tablet, observing the project implementation on construction site and in mine.
Broker Notes

Morgans tips 290% upside for this up-and-coming ASX copper company

This company is in the right place at the right time, the broker says.

Read more »

A woman in a red dress holding up a red graph.
Broker Notes

In a tough retail environment, what's the outlook for Wesfarmers shares?

Analysts argue the major retailer is resilient in the face of tough trading conditions.

Read more »

Two work colleagues looking at a laptop and discussing something.
Broker Notes

Buy, hold, sell: Aristocrat, Liontown, and Navigator Global shares

Let's see what Morgans is saying about these shares.

Read more »

Man using his device in an airport.
Broker Notes

This ASX 200 share is tipped to return over 50%

Bell Potter sees potential for this stock to deliver very big returns.

Read more »