WiseTech shares are surging again, is it too late to buy now?

Experts remain bullish and see upside of up to 166%!

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WiseTech Global Ltd (ASX: WTC) shares have been back in the spotlight.

After a strong run, the rally hit a speed bump on Monday, with shares slipping 1.5% to $45.49. But zoom out and the momentum is clear. The tech stock is up 14% over the past five trading days and 9% over the past month, as renewed interest in tech names lifts sentiment.

That said, the bigger picture is more mixed. WiseTech shares remain down 34% year to date and 46% over the past six months.

It's been a volatile stretch, raising the key question: is this a recovery just getting started, or a bounce that fades?

A woman looks quizzical as she looks at a graph of the share market.

Image source: Getty Images

Mission-critical software

Start with the fundamentals. WiseTech sits at the centre of global trade through its CargoWise platform, used by freight forwarders, customs brokers, and logistics operators around the world. This is not plug-and-play software. Once it's embedded, it becomes mission-critical to daily operations.

That creates a powerful business model. Customers are unlikely to switch, driving high retention, recurring revenue, and strong pricing power. In software terms, it's about as "sticky" as it gets.

The broader industry tailwinds only strengthen the case for WiseTech shares. Global supply chains are becoming more complex, more regulated, and increasingly digital. That trend plays directly into WiseTech's hands, reinforcing its long-term growth runway.

So why have WiseTech shares been under pressure?

The short answer: macro, not micro. The recent decline has largely been driven by external factors rather than any fundamental deterioration in the business. Higher interest rates have weighed on tech valuations, while broader uncertainty has led investors to rotate away from growth stocks like WiseTech shares.

There have also been concerns around artificial intelligence and rising competition, which have impacted sentiment across the sector. Add in geopolitical tensions – particularly around global shipping routes – and anything tied to international trade has faced extra scrutiny.

But none of these factors change how WiseTech's platform is used or the role it plays in global logistics.

That said, WiseTech shares are not risk-free. Like many high-growth tech companies, WiseTech trades on elevated expectations. Any slowdown in growth or execution misstep could quickly impact the share price. There have also been periods of management-related noise, which can unsettle investors.

What do experts think?

Still, the analyst community remains firmly in the bullish camp.

According to TradingView data, 15 out of 17 analysts rate WiseTech shares as a buy or strong buy, with just two sitting on hold. The average price target is around $78.00, implying potential upside of roughly 72% from current levels.

At the extreme end, the most bullish forecast sits at $121.16, suggesting upside of as much as 166%.

So, is it still a buy?

For long-term investors, the case remains intact. WiseTech is a high-quality, globally relevant software business with strong structural tailwinds. The recent volatility says more about the market than the company itself.

But after a sharp rebound, expect the ride to remain anything but smooth.

Motley Fool contributor Marc Van Dinther has positions in WiseTech Global. The Motley Fool Australia's parent company Motley Fool Holdings Inc. has positions in and has recommended WiseTech Global. The Motley Fool Australia has positions in and has recommended WiseTech Global. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Scott Phillips.

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