1 ASX dividend stock down 50% I'd buy today

Here's what the experts are tipping next from this ASX dividend stock.

ASX dividend stocks are a perfect option for investors looking for passive income opportunities. 

You've got your high-yield income stocks and stable blue-chip companies. Choosing the right yield usually balancing potential for risk, income and growth 

But what about the high-yield ASX dividend shares which can offer both? 

Here's one I'd pick.

Female in elegant outfit smiling and gesturing victory with hands.

Image source: Getty Images

Why I'd buy Accent Group Ltd (ASX: AX1) today

Accent is a footwear and clothing retailer, wholesaler, and distributor which owns and operates more than 800 retail stores and 35 online platforms across Australia and New Zealand. Its brands include The Athlete's Foot and Saucony, which sell athletic footwear and general sportswear. Accent also distributes well-known brands like Vans, Timberland, and Sketchers.

The company has consistently expanded, hiked its sales volumes and has benefitted from solid cash generation. 

The company recently said that it is actively pursuing a growth strategy to expand its new and high-performing brands. In FY26 it plans to open over 40 new stores in Australia and New Zealand. The company is actively shifting its portfolio away from underperforming businesses to concentrate on operational efficiency and profitability.

It's been a tricky 18 months for the business. At the time of writing, Accent shares closed nearly 5% higher yesterday, to 90 cents per share. But they're currently a whopping 50% lower over the past 12 months. This is mostly due to overall weakness in the footwear sector of Australia's retail sector.

Despite this, the company has continued to pay attractive dividend yields every six months dating back to 2016.

Ascent will pay its shareholders an interim dividend of 3.25 cents per share this week, which translates to a yield around 7% based on the current share price. And it includes franking credits too.

This is well above the average ASX dividend yield which is around 5%. 

And the best part is, analysts are tipping huge growth for the year ahead.

What are analysts predicting for the ASX dividend stock and its share price?

TradingView data shows that many analysts are bullish on Ascent shares. Out of 13 analysts, five have a buy or strong buy rating and another seven have a hold rating.

But they all agree that an upside is ahead.

The average target price is $1.21 a piece, which implies around 35% upside at the time of writing. Meanwhile others think the ASX dividend stock could jump nearly 100% to $1.75.

Analysts are tipping its dividends to increase over the next year or two too. The dividend per share is projected to increase to 4.3 cents in FY26, up to 6 cents in FY27 and 8 cents in FY28. 

Motley Fool contributor Samantha Menzies has no position in any of the stocks mentioned. The Motley Fool Australia's parent company Motley Fool Holdings Inc. has no position in any of the stocks mentioned. The Motley Fool Australia has recommended Accent Group. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Scott Phillips.

More on Dividend Investing

Hand putting coins in a glass jar that says retirement, with a retro alarm clock on the other side, and piles of increasing coins in the middle.
Dividend Investing

Soul Patts vs Macquarie Group: Best ASX dividend stock for retirees?

Here’s what the data says.

Read more »

Australian notes and coins symbolising dividends.
Dividend Investing

Fortescue vs Wesfarmers: Which ASX share is better for passive income in 2026?

Fortescue and Wesfarmers are top ASX dividend stocks, but which is better for passive income? I break down yields, franking,…

Read more »

Person holding Australian dollar notes, symbolising dividends.
Dividend Investing

Own VAS, VHY, VGS, or other Vanguard ETFs? Here's your next dividend

Vanguard has announced the next lot of distributions for its ASX ETFs.

Read more »

Male hands holding Australian dollar banknotes, symbolising dividends.
Dividend Investing

$3,000 buys 625 shares in an impressively reliable ASX dividend stock

This business offers everything investors could want.

Read more »

Elderly couple cosily walking together outside.
Dividend Investing

2 ASX passive income share ideas I'd use to generate $500 a month in 2027

These stocks can provide hefty passive income.

Read more »

Dividends written in yellow on chalkboard, with finance-related diagrams.
Dividend Investing

15 ASX shares going ex-dividend next week

Rural Funds Group, Nick Scali, several REITs, and some other ASX shares are set to go ex-div.

Read more »

Man holding out $50 and $100 notes in his hands, symbolising ex dividend.
Dividend Investing

193,856 shares of this high-yield ASX dividend stock pays an income equal to the Age Pension

The Age Pension is generous, but I prefer this ASX stock.

Read more »

Rat trap with Australian $50 notes on black background.
Dividend Investing

Insane: Do WAM Capital shares really have a 13.2% yield?

Could this huge yield be a dividend trap?

Read more »