Australian competition watchdog goes up against Nasdaq giant. Here's why

Airbnb is being taken to court by the ACCC on allegations of misleading conduct.

| More on:
A businessman points a finger in accusation, indicating a share price or ASX company in trouble

Image source: Getty Images

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

Key points

  • Airbnb is set to face the Federal Court on allegations brought about by the Australian competition watchdog
  • The ACCC claims the Nasdaq giant misled customers by failing to clearly state prices on its website and app were in US dollars, not Australian dollars
  • The apparent oversight meant that what an Australian might have thought was a $500 booking would have actually cost nearly $700 before potential currency conversion charges

Fan favourite NASDAQ-100 Index (NASDAQ: NDX) share, Airbnb Inc (NASDAQ: ABNB) is being dragged to the Federal Court by the Australian Competition and Consumer Commission (ACCC).

The competition watchdog announced it was taking legal action against the holiday letting platform, alleging it misled Australians over prices.

 Let's take a closer look at why the Nasdaq giant is being taken to the top court of Australia.

Fan favourite Nasdaq share to hit the Federal Court

Nasdaq giant Airbnb has a US$78 billion market capitalisation and a share price of US$122.90. But not even giants escape the ACCC's scrutiny.

The watchdog is taking the company to court on allegations it didn't advertise the currency of its prices.

According to the ACCC, Airbnb displayed a dollar sign on its website and app without clarifying it represented US dollars not Australian dollars.

Thousands of customers were allegedly impacted between at least January 2018 and August 2021.

In the period in question, the average exchange rate between Australian dollars and US dollars was around 72 US cents. That means for a $500 booking, an Australian customer may have ended up paying almost $700.

The watchdog says on some occasions, Airbnb only revealed the price was in US dollars on the final page of the booking process, after the platform showed numerous dollar signs and once the accomodation was 'reserved'.  

To top it off for the Nasdaq share, the ACCC claims the company continued to mislead or deceive complaining customers. It allegedly told impacted users they had opted to view US dollar values despite that often not being the case.

"Despite thousands of consumers complaining to Airbnb about the way prices were displayed, Airbnb didn't amend its booking platform until after the ACCC raised the issue," ACCC Chair Gina Cass-Gottlieb said, continuing:

Airbnb did not compensate many consumers who complained about this conduct …

We will be arguing that the court should order Airbnb to compensate people who were misled about the price of their accommodation.

The Airbnb share price is tumbled nearly 29% on the Nasdaq Index in 2022. For context, the Nasdaq Composite Index (NASDAQ: .IXIC) has also slumped 23%.

The Motley Fool Australia reached out to Airbnb for comment but didn't receive a reply in time for publication.

Motley Fool contributor Brooke Cooper has no position in any of the stocks mentioned. The Motley Fool Australia's parent company Motley Fool Holdings Inc. has positions in and has recommended Airbnb, Inc. The Motley Fool Australia has no position in any of the stocks mentioned. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Scott Phillips.

More on Travel Shares

Man sitting in a plane seat works on his laptop.
Travel Shares

Are Webjet shares a good buy in April?

ASX experts are united in their views of this travel stock.

Read more »

Man sitting in a plane seat works on his laptop.
Travel Shares

Is the Qantas share price at risk if an expanded Middle East war erupts?

Qantas has already had to reroute some flights in the wake of Iran’s attack on Israel.

Read more »

A smiling woman looks at her phone as she walks with her suitcase inside an airport.
Travel Shares

Why Qantas shares are a buy and could rise 40%

Goldman Sachs thinks this airline operator's shares are undervalued.

Read more »

a young woman looks at here phone as she strides out in an airport dragging her wheelie bag behind her and smiling widely.
Travel Shares

Qantas share price takes off on 'biggest ever expansions' of core loyalty program

ASX 200 investors are bidding up the Qantas share price on Monday.

Read more »

A woman reaches her arms to the sky as a plane flies overhead at sunset.
Travel Shares

Why one fund manager thinks Qantas shares are cheap and 'incredibly underappreciated'

A fundie thinks Qantas stock can fly higher.

Read more »

A father helps his son look through binoculars during a family holiday or day out in the city.
Travel Shares

What's happened to ASX travel shares since COVID ended?

We review share price performances since 21 February 2022 when our international border reopened.

Read more »

Bored woman waiting for her flight at the airport.
Travel Shares

Why is the Flight Centre share price falling today?

What's going on with this travel agent's shares?

Read more »

Man sitting in a plane seat works on his laptop.
Travel Shares

A 'once in a lifetime' opportunity for Qantas shares?

Can this stock fly higher?

Read more »