Why the Surfstitch share price could be headed for another crash

Surfwear retailer Surfstitch Group Ltd (ASX: SRD) goes into trading halt pending earnings update

a woman

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

The Surfstitch Group Ltd (ASX: SRF) share price could be headed for another big fall, after the retailer went into a trading halt pending an update to its earnings forecast.

The news is hardly likely to be good.

Surfstitch announced today that the trading halt was necessary to allow the company to provide the market with a further update on its anticipated pro-forma EBITDA for the year ending 30 June 2016 (FY16).

That's never a good sign and often flags a downgrade to a company's forecast. It's not the first time Surfstitch has updated its forecasts either.

On May 3, Surfstitch's share price plunged as much as 56% after shocking the market with a downgrade to FY16 forecast earnings. The company announced that it expected earnings before interest, tax, depreciation and amortisation (EBITDA) to be between $2 and $3 million. Surfstitch had forecast EBITDA of between $15 and $18 million in 2016, after reporting earnings of $7.7 million for FY15.

Of particular concern for shareholders who have elected to hang on is the 15% fall in the share price over the past week, including 11% in the last two business days and heavier than normal volumes over the past three days. That perhaps suggests that someone may have known a downgrade is coming – although it could equally be pure coincidence.

Date Volume Closing price Change
6-Jun-16 1,031,300 0.41 -4.7%
3-Jun-16 2,001,300 0.43 -6.5%
2-Jun-16 2,473,300 0.46 2.2%
1-Jun-16 610,600 0.45 -6.2%
31-May-16 219,800 0.48

Source: Yahoo Finance

Foolish takeaway

Should the online surf, skate and ski wear retailer come out with another earnings downgrade as I expect, the share price is likely to take another massive dive. The odds of a shareholder class action also appear to be rising as we suggested last month.

 

Motley Fool writer/analyst Mike King doesn't own shares in any companies mentioned. You can follow Mike on Twitter @TMFKinga The Motley Fool Australia has no position in any of the stocks mentioned. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Bruce Jackson.

More on Retail Shares

ecommerce asx shares represented by santa doing online shopping on laptop
Healthcare Shares

Looking for ideas before Christmas? These 2 ASX shares stand out to me

Two ASX shares at opposite ends of the market are catching my attention as the year draws to a close.

Read more »

A man points at a paper as he holds an alarm clock, indicating the ex-dividend date is approaching.
Retail Shares

Where will Wesfarmers shares be in 3 years?

This business continues to be an impressive long-term performer.

Read more »

Stressed shopper holding shopping bags.
Retail Shares

Bell Potter names three retail stock picks for your Christmas hamper

These three retail stocks will help set you up for a strong start to 2026, the broker says.

Read more »

A happy young couple celebrate a win by jumping high above their new sofa.
Share Market News

What could keep Harvey Norman shares climbing in 2026?

The property assets and share buyback program could carry the rally into 2026.

Read more »

A woman smiles over the top of multiple shopping bags she is holding in both hands up near her face.
Broker Notes

Broker tips 68% upside for Myer shares following brutal sell-off

Could a turnaround be on the cards?

Read more »

A mature aged man with grey hair and glasses holds a fan of Australian hundred dollar bills up against his mouth and looks skywards with his eyes as though he is thinking what he might do with the cash.
Dividend Investing

Here's how another $5,000 invested in this high-yield ASX 200 star could boost my dividend income over time!

This high-yield ASX 200 retailer has slipped under $1, but its dividend profile remains one of the strongest in the…

Read more »

Woman looking at prices for televisions in an electronics store.
Retail Shares

Up 50% in 2025, should you buy Harvey Norman shares before Christmas?

Two leading investment experts deliver their verdicts on Harvey Norman’s surging shares.

Read more »

Two fashionable asx investors dancing among confetti.
Retail Shares

Why is the Myer share price rocketing 10% on Thursday?

ASX investors are piling into Myer shares today. But why?

Read more »