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Adslot Ltd reports earnings: Is this small-cap tech stock a buy?

Adslot Ltd (ASX: ADJ), a junior Australia-based internet technology and marketing company, has today released its half-year report and accounts which showed a net loss of $5.23 million, compared to a $4.63 million loss in the prior corresponding period.

However, revenues from continuing operations rose 81% to $3.09 million which the small-cap attributed to growth in the adoption of its trading platform by large media buyers. This was particularly evident in the U.S. market which the company said had driven the majority of Trading Technology growth to date.

Adslot is an online advertising business which allows companies to more accurately direct their content at a targeted audience than if they chose to advertise with Google, as an example. It has a market capitalisation of just over $100 million and has managed to reach a number of agreements with companies such as Microsoft, Operative and PubMatric. This stock could deserve a position on your watchlist today.

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Motley Fool contributor Ryan Newman does not own shares in any of the companies mentioned. You can follow Ryan on Twitter @ASXvalueinvest.