The IVV ETF is at a record high. Here are 3 reasons why ASX investors may consider buying.

Even Buffett has endorsed this fund…

Key points
  • The iShares S&P 500 ETF (ASX: IVV) has hit an all-time high today, reaching $70.05 after opening at $69.86.
  • Despite a 20% increase from April lows, investors might like to buy due to the ETF's exposure to global leaders like Apple and Amazon.
  • The ETF's appeal is bolstered by its holdings in top AI companies and endorsement by Warren Buffett for consistent investment.

The incredible run of the iShares S&P 500 ETF (ASX: IVV) has continued over November, with the popular ASX exchange-traded fund (ETF) hitting a new all-time record high just today.

Yep, IVV units opened at $69.86 each this morning but soon broke over the $70 mark after market open, topping out at $70.05 just after midday today. It's a landmark day for this incandescent index fund, which was as low as $53.52 only back in April.

Some investors might be viewing this latest high with caution, given IVV is now up more than 20% from those April lows. But let's talk about three reasons why investors might wish to consider buying this ETF today, even at these new record highs.

Zig zaggy green arrow with an American note in the background.

Image source: Getty Images

Three reasons why the iShares S&P 500 ETF (IVV) might be a buy at this new record high

Investing in the best stocks in the world

The ASX is a wonderful place to invest. But the calibre and global impact of its holdings simply cannot measure up against what the S&P 500 Index has to offer. This flagship American index comprises the vast majority of the world's most dominant companies. Names ranging from Apple, Netflix and Amazon to Exxon Mobil, Costco and Colgate-Palmolive can all be found in the S&P 500, and thus, in the IVV ETF.

It's a diversified and high-quality index that will almost certainly continue to shape the world for years, if not decades, to come.

The AI boom might have further to run

The recent run of the IVV ETF has undoubtedly been driven by investor optimism over the expanding use of artificial intelligence (AI) technology. Whilst it's not yet certain how much money AI will make its pioneers, it is certain that it is, and will continue to, transform everyday work and life in the years ahead.

Luckily for IVV investors, the S&P 500 counts most of the world's top AI stocks as major holdings. That includes Microsoft, Google-owner Alphabet, Palantir and NVIDIA. If these companies do indeed benefit from the AI boom in years to come, so too will owners of this ASX ETF.

Warren Buffett says so

A final reason to consider the iShares S&P 500 ETF a buy today is that legendary investor Warren Buffett tells us so. Buffett has, on numerous occasions, recommended an S&P 500 index fund to almost every investor.

Back in 2017, he told the average American to "consistently buy an S&P 500 low-cost index fund… I think it's the thing that makes the most sense practically all of the time… Keep buying it through thick and thin, and especially through thin".

Although it is definitely not a 'thin' time to be buying right now, the advice from the Oracle of Omaha is clear.

Motley Fool contributor Sebastian Bowen has positions in Alphabet, Amazon, Apple, Berkshire Hathaway, Costco Wholesale, Microsoft, and Netflix. The Motley Fool Australia's parent company Motley Fool Holdings Inc. has positions in and has recommended Alphabet, Amazon, Apple, Berkshire Hathaway, Colgate-Palmolive, Costco Wholesale, Microsoft, Netflix, Nvidia, Palantir Technologies, and iShares S&P 500 ETF. The Motley Fool Australia's parent company Motley Fool Holdings Inc. has recommended the following options: long January 2026 $395 calls on Microsoft and short January 2026 $405 calls on Microsoft. The Motley Fool Australia has recommended Alphabet, Amazon, Apple, Berkshire Hathaway, Microsoft, Netflix, Nvidia, and iShares S&P 500 ETF. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Scott Phillips.

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