A $10,000 stake in this ASX 200 stock bought in January is now worth $26,000

Eagers Automotive has turned a $10,000 stake bought in January into $26,000, powered by electric vehicles, used cars, and now a bold move into Canada.

Key points
  • EV momentum: Eagers handles the majority of the BYD sales in Australia and is benefiting from BYD’s rapid rise. 
  • Used-car demand: Cost-of-living pressures have driven growth for Eagers' Easyauto123 used-car brand.
  • Global expansion: A $1b Canada acquisition and Mitsubishi partnership mark Eagers’ next growth phase.

If you bought shares in ASX 200 stock Eagers Automotive Ltd (ASX: APE) at the start of the year, you've had quite a ride.

The company's share price has climbed from around $11.74 at the start of January to a current share price of $31.03 at the time of writing, turning a $10,000 stake into roughly $26,000. That's a 160% gain in just nine months.

So what's been driving this extraordinary run for a car dealer?

A woman in jeans and a casual jumper leans on her car and looks seriously at her mobile phone while her vehicle is charged at an electic vehicle recharging station.

Image source: Getty Images

Riding the electric vehicle wave

A huge part of Eagers' success has been the rise of BYD, the fast-growing Chinese electric vehicle brand shaking up Australia's car market.

Eagers operates most of the dealerships that sell BYD cars in Australia and has benefited from its rise as BYD's models have hit the sweet spot for buyers who want an electric vehicle at an affordable price tag.

By some estimates, as much as 80% of all BYD sales in Australia flow through Eagers-run dealerships. That's given the company a front-row seat (and a new growth engine) in one of the most explosive growth stories in the automotive world.

A shift towards used cars

At the same time, the cost-of-living crunch has reshaped buyer behaviour. With new car prices still elevated and interest rates biting, more consumers are turning to used cars. That's where Easyauto123 chain comes in.

Eagers owns Easyauto123 (a used-car retailer), which has quietly become a powerhouse in its own right. Its model is simple but effective: buy quality trade-ins (including from Eagers' dealership network), recondition them, and sell them at transparent, no-haggle prices.

Its popularity has surged with consumers looking to purchase a used car, helping Eagers to profit from this shift towards used cars.

Next stop… Canada

With all its success, Eagers isn't stopping at Australia. Earlier this month, the company announced a $1 billion acquisition of CanadaOne Auto Group, a top-five dealership network in Canada. The move gives Eagers exposure to a larger market and one step closer to the large US market.

To fund the deal, Eagers raised $452 million and brought in Mitsubishi Corporation as a new strategic partner. Mitsubishi is also taking a 20% stake in Easyauto123, signalling ambitions to help scale the used-car business.

Foolish Bottomline

Eagers has reinvented itself from a domestic dealer network into a diversified auto platform with global reach. Between the EV revolution, a strong used-car tailwind, and a new international expansion, the company has multiple growth engines firing at once.

Whilst the stock isn't cheap after a 160% run, few ASX 200 stocks have had such a stellar year as Eagers Automotive.

The Motley Fool Australia's parent company Motley Fool Holdings Inc. has no position in any of the stocks mentioned. The Motley Fool Australia has positions in and has recommended Eagers Automotive Ltd. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Scott Phillips.

More on Consumer Staples & Discretionary Shares

A woman sits on sofa pondering a question.
Consumer Staples & Discretionary Shares

Temple & Webster vs Nick Scali: Which furniture share is better?

Temple & Webster and Nick Scali are both ASX furniture retailers — but which looks like the better buy today?

Read more »

Two mature women learn karate for self defence.
ASX Share Market News

Investors get defensive as ASX 200 drifts to a 15-week low

The traditionally defensive consumer staples and healthcare sectors performed best last week.

Read more »

Woman using smartphone to check product details while shopping in a grocery store aisle.
Consumer Staples & Discretionary Shares

Woolworths shares jump 31% in 2026. Is there any upside left?

The supermarket giant is trading in the green again on Friday afternoon.

Read more »

Smiling woman checking out clothes at a shop.
Consumer Staples & Discretionary Shares

Premier Investments vs Myer: Which ASX Retail Stock is Best?

Premier Investments and Myer are retail favourites — here's which ASX stock I think stands out for income and value…

Read more »

Smiling woman holding Australian dollar notes in each hand, symbolising dividends.
Consumer Staples & Discretionary Shares

Is the Coles share price a buy for its 5% dividend yield?

This business offers plenty of dividend income. Is it a time to buy?

Read more »

Two shop workers smiling and looking at a laptop surrounded by plants.
Consumer Staples & Discretionary Shares

Super Retail Group vs Wesfarmers: Dividend showdown for Aussie investors

Which ASX retail giant has the stronger dividend appeal right now: Super Retail Group or Wesfarmers?

Read more »

Woman's legs with colourful shopping bags on the escalator in a shopping mall.
Consumer Staples & Discretionary Shares

Down 64%: Has the market lost interest in Myer shares?

Find out if there is any chance that Myer shares can rebound over the next 12 months.

Read more »

Stressed shopper holding shopping bags.
Consumer Staples & Discretionary Shares

Why are Premier Investments shares trading higher today?

Despite difficult conditions, investors like today's news.

Read more »