Guess which ASX All Ords share is leaping higher on a return to profit

It's a good day to be invested in this luxury retail stock.

| More on:
a woman wearing fashionable clothes and jewellery checks her phone with a satisfied smile on her face in a luxurous home setting.

Image source: Getty Images

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

Key points

  • The Cettire share price is rocketing 4% at the time of writing to trade at $1.895
  • Its gain comes on the company's return to the green – it posted an $8 million profit for the first half this morning
  • And it expects the positive momentum to continue this financial year

The share price of All Ordinaries Index (ASX: XAO) luxury online retailer Cettire Ltd (ASX: CTT) is rocketing after the company posted positive first-half earnings.

Right now, the Cettire share price is soaring 4.12% to trade at 1.895.

Here are some of the highlights:

ASX All Ords share leaps as revenue soars 57%

What else happened last half?

Cettire boasted 313,982 active customers last half – a 50% increase – while 56% of its gross revenue came from repeat customers. Its average order value also climbed 7% to $759.

Cost optimisation initiatives reduced fulfilment costs and efficiencies in marketing investments saw paid acquisition costs drop to just 7.9% of sales revenue.

Finally, amendments to the company's returns policy supported a decrease in its rate of returns.

What did management say?

Cettire founder and CEO Dean Mintz commented on the earnings driving the All Ords share higher today, saying:

It has been an exceptional half for Cettire as we continue to grow rapidly while delivering significant profitability.

We remain laser focused on executing our strategy to maximise profitable revenue growth. I am particularly pleased that we have been able to continue our growth trajectory while cycling a period of significant marketing investment in [the second quarter].

What's next?

Cettire expects last half's positive momentum to continue. It notes its EBITDA profitability was maintained last month, and it's expected to stay that way for the remainder of this fiscal year.

Meanwhile, last month's sales revenue was 80% higher than that of January 2022.

The company's near-term investment priorities include customer acquisitions, technology investments, and building organisational capacity.

Cettire share price outperforms the ASX All Ords

The Cettire share price has been soaring ahead of the All Ords in recent weeks.

The stock has gained a whopping 54% so far this year compared to the All Ords' 8.7% rise.

Looking further back, however, Cettire shares have fallen 33% over the last 12 months. In that time, the index has lifted 4.6%.

Motley Fool contributor Brooke Cooper has no position in any of the stocks mentioned. The Motley Fool Australia's parent company Motley Fool Holdings Inc. has no position in any of the stocks mentioned. The Motley Fool Australia has recommended Cettire. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Scott Phillips.

More on Earnings Results

A young man stands facing the camera and scratching his head with the other hand held upwards wondering if he should buy Whitehaven Coal shares
Earnings Results

ASX 300 stock tumbles despite 22% profit jump

Here's what this lottery stock reported today.

Read more »

A woman presenting company news to investors looks back at the camera and smiles.
Earnings Results

Guess which ASX 200 stock is jumping 8% on results day

Let's see what this company reported for the first half.

Read more »

A young man clasps his hand to his head with a pained expression on his face and a laptop in front of him.
Earnings Results

Credit Corp share price crashes 14% following H1 FY26 result

The debt collector posted its results for the first half of FY26 this morning.

Read more »

Ecstatic man giving a fist pump in an office hallway.
Healthcare Shares

Why is the ResMed share price jumping 7% today?

This sleep disorder treatment giant delivered another three months of strong growth.

Read more »

a bearded man sits at his desk with hands behind his head and feet on his desk smiling widely while looking at his computer screen which has market data on it, indicating a please share price rise.
Earnings Results

Resmed posts Q2 FY26 earnings growth, lifts dividend

Resmed posts double-digit revenue and profit growth in Q2 FY26, declares dividend, and outlines plans for innovation.

Read more »

Man holding tablet sitting in front of TV
Small Cap Shares

Up 64% in a year, can ASX small cap BetMakers keep rallying?

The latest quarter was notable with a series of high-profile commercial wins.

Read more »

Hologram of a man next to a human robot, symbolising artificial intelligence.
Technology Shares

Meta shares soar as huge AI investments continue

Meta now expects capital expenditure of US$115 billion – US$135 billion in 2026

Read more »

A young man sits at his desk working on his laptop with a big smile on his face.
Earnings Results

Champion Iron posts record iron ore sales and profits in Q3 FY26

Champion Iron posted record sales and healthy profit for the December quarter 2025, while advancing growth projects.

Read more »