Want to become wealthy? Here's why buying cheap ASX shares in a downturn could be a great move

Downturns can be the most exciting time to invest.

| More on:
A young woman uses a laptop and calculator while working from home.

Image source: Getty Images

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

Downturns can be a great time to invest in cheap ASX shares because of the great value that can be found.

Investors can choose to invest at any point during the economic cycle. Sometimes there are positive bull markets and sometimes there are worrisome bear markets.

It's easy to feel confident about investing when markets are going up. But it can seem scary to invest in cheap ASX shares when the markets are falling.

However, I believe that investing in a downturn is one of the best ways to accelerate wealth-building.

Exciting time to invest

Warren Buffett is one of the world's greatest investors in my mind, and he has given some very useful pieces of advice to investors. This is one of my favourites:

To refer to a personal taste of mine, I'm going to buy hamburgers the rest of my life. When hamburgers go down in price, we sing the 'Hallelujah Chorus' in the Buffett household. When hamburgers go up in price, we weep. For most people, it's the same with everything in life they will be buying — except stocks. When stocks go down and you can get more for your money, people don't like them anymore.

Long-term investing is a better strategy than short-term investing in my opinion. But (short-term dips/crashes) of the market can provide some amazing prices to buy cheap ASX shares.

Imagine there's a business where the share price falls from $100 to $50 – a fall of 50%. If someone invests at $50 and the stock recovers back to $100 then that's a return of 100%. Sometimes the recovery can happen in a relatively quick time, like we saw after the COVID-19 crash in 2020 and after the declines seen during 2022.

One of the companies that I think is a good example of this is Nick Scali Limited (ASX: NCK), the furniture retailer. There have been a few times where it has fallen over 30% from an earlier peak and then gone on to rise 40%, 50% or more. Past performance is definitely not a guarantee of future performance here, but it shows that a recovery from large declines can lead to good returns with the right business.

Be brave

The share market doesn't fall for a sustained period unless there is a serious issue. A collapse of the US financial system during the GFC, a global pandemic, and the world's strongest inflation for decades were all causes of market declines. Who would want to invest during something like that?

I believe the best prices can be found during downturns because that's when we'll see cheap ASX shares at valuations that are too good to ignore.  

Great investing can feel uncomfortable.

Is this a great time to invest?

I think we can always find an opportunity on the ASX share market. But at the moment, I'm seeing a lot more opportunities and the prices are more attractive than they were a few weeks or months ago.

There are some areas of the market that could seem very cheap, particularly if in three years (or less) they recover some (or all) of the lost ground.

If I were to pick just two cheap ASX shares that have fallen very heavily this year that could deliver good returns over the next three years, it would be ASX retail share Adairs Ltd (ASX: ADH) and agribusiness Elders Ltd (ASX: ELD). They are both down more than 40% this year and even further from their peaks within the last two years. There are other names I'd buy first though, which I've covered in other articles.

I don't believe that the retail outlook will always seem as uncertain as it does now. Adairs is doing work on improving its long-term profitability with new stores, larger stores, changes with its national distribution centre and so on.

The outlook is worsening for Elders as well, but agriculture is usually a very cyclical industry. I believe it will recover again, as it has in the past when weather conditions improved. Elders is a bigger, stronger business than it was a few years ago during the last agricultural downturn.

While I haven't committed to investing in either of these names, I am thinking about both of them for my portfolio.

Motley Fool contributor Tristan Harrison has no position in any of the stocks mentioned. The Motley Fool Australia's parent company Motley Fool Holdings Inc. has positions in and has recommended Adairs. The Motley Fool Australia has positions in and has recommended Adairs. The Motley Fool Australia has recommended Elders. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Scott Phillips.

More on Opinions

Woman at home saving money in a piggybank and smiling.
Opinions

Why I just invested another $1,000 in my favourite ASX 200 stock

I’m planning to hold this stock for a very long time.

Read more »

A young boy sits on his father's shoulders as they flex their muscles at sunrise on a beach
Energy Shares

1 ASX penny stock I'd buy now while it's only 5 cents

I think this ASX penny stock has outsized growth potential.

Read more »

Three miners looking at a tablet.
Resources Shares

Own ASX mining shares? Experts say an upswing in commodity prices has begun

HSBC economists Paul Bloxham and Jamie Culling explain why global commodity prices are rising.

Read more »

A young woman sits at her desk in deep contemplation with her hand to her chin while seriously considering information she is reading on her laptop
Share Market News

Will the Reserve Bank wait for the US Fed to cut interest rates first?

Here's when AMP thinks interest rates will be cut in the US, Australia, New Zealand, Canada and the Eurozone.

Read more »

Gold bars on top of gold coins.
Gold

Is it too late to buy gold as an investment in 2024?

Can we still take advantage of gold at new record highs?

Read more »

A woman makes the task of vacuuming fun, leaping while she pretends it is an air guitar.
Opinions

3 compelling ASX shares for investors in their 20s

I think these stocks have lots of growth potential.

Read more »

A man in business suit wearing old fashioned pilot's leather headgear, goggles and scarf bounces on a pogo stick in a dry, arid environment with nothing else around except distant hills in the background.
Opinions

Bear to bull: The ASX shares that could bounce back the strongest

These stocks have fallen hard, I’m optimistic they can make good returns.

Read more »

Woman in a hammock relaxing, symbolising passive income.
ETFs

3 reasons the iShares S&P 500 ETF (IVV) is a great long-term investment

The US share market is a compelling place to invest.

Read more »