How COVID-19 is impacting Kogan, Premier Investments, & Virgin Australia

Here's how the COVID-19 pandemic is impacting Virgin Australia Holdings Ltd (ASX:VAH) and these ASX shares right now…

| More on:
a woman

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

A number of shares are on the move today after the release of coronavirus updates.

Three that caught my eye are summarised below. Here's how they are being impacted by the coronavirus pandemic:

Kogan.com Ltd (ASX: KGN)

The Kogan share price is storming higher this morning after the ecommerce company revealed a sharp jump in sales in the third quarter and particularly in March. According to the release, Kogan's third quarter gross sales grew by more than 30% over the prior corresponding period.

Things were even better in March, with sales and gross profits increasing more than 50% on the same period last year. The closure of retail stores in March and its increased marketing spend appear to be supporting Kogan's strong top line growth.

Premier Investments Limited (ASX: PMV)

The Premier Investments share price isn't faring as well on Tuesday. Its shares are dropping lower after releasing an update on its COVID-19 impact. Last month the company advised that it would shut its retail stores until at least April 22. This morning the company has revealed that its stores will now remain closed until at least May 11.

The company explained: "Our decision to temporarily close our retail stores is consistent with the clear message reiterated by the Prime Minister that the population should only leave the house when it is absolutely necessary to go out. As the Premier of Victoria has stated, no shopping trip is worth a life. Whilst our seven brands do sell much loved discretionary products, it is irrefutable that we are not an essential retailer." Positively, it revealed that all seven of its brands are currently trading strongly online in Australia.

Virgin Australia Holdings Ltd (ASX: VAH)

The Virgin Australia share price remains suspended on Tuesday as it fights for its survival. This morning the embattled airline entered voluntary administration. It has done this with the aim of recapitalising the business and helping it ensure that it emerges in a stronger financial position on the other side of the COVID-19 crisis.

The decision came after the company sought financial assistance from a number of parties, including State and Federal Governments, to help it through the unprecedented crisis, however was unable to secure the required support. The Velocity Frequent Flyer business, while owned by the Virgin Australia, is a separate company and is not in administration.

Motley Fool contributor James Mickleboro has no position in any of the stocks mentioned. The Motley Fool Australia owns shares of and has recommended Kogan.com ltd and Premier Investments Limited. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Scott Phillips.

More on Share Market News

Invest written on a notepad with Australian dollar notes and piggybank.
How to invest

Buying ASX shares? Experts reveal what they wish they knew before investing

Learn how to avoid costly mistakes by listening to your investment elders (who have already made them).

Read more »

A couple sit in front of a laptop reading ASX shares news articles and learning about ASX 200 bargain buys
Share Market News

Why the ASX 200 is predicted to leap higher in 2024 despite higher interest rates

These experts are forecasting a strong run for the ASX 200 in 2024. But why?

Read more »

a smiling woman sits at her computer at home with a coffee alongside her, as if pleased with her investments.
Broker Notes

The ASX 200 telco and energy stocks set to benefit from AI

Advancements in AI will mean greater demand for fast connectivity and energy, says this expert.

Read more »

A male sharemarket analyst sits at his desk looking intently at his laptop with two other monitors next to him showing stock price movements
Share Market News

One ASX 200 stock that just upgraded earnings guidance (and one that downgraded)

The fortunes of these companies are very different at present. What's going on?

Read more »

A woman leaps into the air with loads of energy, in a lush green field.
Opinions

Why I'm bullish about this ASX stock and recently bought more!

I’m excited about the future of this company.

Read more »

A group of eco warrior children together in nature wear green and capes and hold up a globe of the world..
ETFs

Why this is one of the top ASX ETFs I'd buy in 2024

I’m very positive about this fund for the long-term.

Read more »

Smiling man with phone in wheelchair watching stocks and trends on computer
Share Market News

5 things to watch on the ASX 200 on Tuesday

It looks set to be a good day for Aussie investors.

Read more »

The silhouettes of ten people holding hands with their arms raised against the sky, as the sun rises or sets in the background.
Share Gainers

Here are the top 10 ASX 200 shares today

It was a happy start to the week's trading for ASX shares today.

Read more »