Prime Financial Group (ASX: PFG) Share Price and News
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Prime Financial Group Chart and Price Data
Fundamentals Data provided by Morningstar.
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as at 24 Feb 3:44pm
Prime Financial Group (ASX: PFG)
Latest News
Healthcare Shares
Guess which ASX All Ords share is surging 16% after announcing a new finance chief
PFG ASX Announcements
An announcement is considered as "Price Sensitive" if it is thought that it may have an impact on the price of the security.
| Date | Announcement | Price Sensitive? | Time | No. of Pages | File Size |
|---|---|---|---|---|---|
| YesNo |
About Prime Financial Group
Prime Financial Group Ltd. is a financial services and advisory company, which delivers wealth management services that includes financial & retirement planning, investment advice, life insurance, asset protection, advice incorporating legal services, superannuation and accounting services. The company was founded by Simon Madder and Peter Madder in 1965 and is headquartered in Southbank, Australia.
Director Transactions Data provided by Morningstar.
| Date | Director | Type | Amount | Value | Notes |
|---|---|---|---|---|---|
| 17 Dec 2025 | Matthew(Matt) Murphy | Sell | 158,515 | $35,809 |
On-market trade.
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| 15 Dec 2025 | Simon Madder | Exercise | 729,233 | $165,900 |
Conversion of securities. No cash consideration. Deemed value $0.225 per ordinary share. 2,496,285 rights
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| 15 Dec 2025 | Simon Madder | Issued | 729,233 | $165,900 |
Conversion of securities. No cash consideration. Deemed value $0.225 per ordinary share. 2,496,285 rights
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| 15 Dec 2025 | Tim Bennett | Issued | 526,315 | $119,736 |
Conversion of securities. No cash consideration. Deemed value $0.225 per ordinary share
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| 15 Dec 2025 | Tim Bennett | Exercise | 526,315 | $119,736 |
Conversion of securities. No cash consideration. Deemed value $0.225 per ordinary share. 1,549,616 rights
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| 12 Dec 2025 | Matthew(Matt) Murphy | Sell | 35,029 | $7,913 |
On-market trade.
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| 11 Dec 2025 | Matthew(Matt) Murphy | Sell | 31,468 | $7,237 |
On-market trade.
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| 10 Dec 2025 | Matthew(Matt) Murphy | Sell | 28,988 | $6,667 |
On-market trade.
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| 09 Dec 2025 | Matthew(Matt) Murphy | Sell | 59,329 | $13,645 |
On-market trade.
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| 08 Dec 2025 | Matthew(Matt) Murphy | Sell | 47,569 | $10,940 |
On-market trade.
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| 05 Dec 2025 | Matthew(Matt) Murphy | Sell | 15,036 | $3,458 |
On-market trade.
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| 04 Dec 2025 | Matthew(Matt) Murphy | Sell | 207,959 | $47,830 |
On-market trade.
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| 03 Dec 2025 | Matthew(Matt) Murphy | Sell | 166,107 | $38,204 |
On-market trade.
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| 01 Dec 2025 | Matthew(Matt) Murphy | Sell | 491,992 | $113,587 |
On-market trade.
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| 01 Dec 2025 | Matthew(Matt) Murphy | Issued | 70,140 | $15,781 |
Issue of securities. 70,140 Performance Rights
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| 01 Dec 2025 | Simon Madder | Expiry | 729,234 | $164,077 |
As advised by the company. 3,225,518 Performance Rights, Performance Right lapsed
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| 01 Dec 2025 | Simon Madder | Issued | 2,496,286 | $561,664 |
Issue of securities. 3,954,752 rights
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| 01 Dec 2025 | Tim Bennett | Sell | 275,258 | $63,671 |
On-market trade.
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| 01 Dec 2025 | Tim Bennett | Expiry | 526,316 | $118,421 |
As advised by the company. 2,075,931 Performance Rights. performance rights lapsed
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| 01 Dec 2025 | Tim Bennett | Issued | 1,549,616 | $348,663 |
Issue of securities. 2,602,247 rights
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| 24 Nov 2025 | Tim Bennett | Sell | 312,742 | $71,950 |
On-market trade.
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| 24 Nov 2025 | Matthew(Matt) Murphy | Sell | 293,626 | $67,533 |
On-market trade.
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| 14 Nov 2025 | Matthew(Matt) Murphy | Sell | 264,382 | $62,130 |
On-market trade.
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| 14 Nov 2025 | Tim Bennett | Sell | 212,000 | $49,820 |
On-market trade.
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| 06 Nov 2025 | Tim Bennett | Sell | 200,000 | $47,000 |
On-market trade.
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| 06 Nov 2025 | Matthew(Matt) Murphy | Sell | 200,000 | $47,000 |
On-market trade.
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| 04 Jun 2025 | Simon Madder | Buy | 1,100,000 | $253,000 |
Off-market trade. aggregate
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| 04 Jun 2025 | Simon Madder | Transfer | 3,318,600 | $746,685 |
Off-market transfer. As per announcement on 06-06-2025, Assuming off market transfer of shares
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| 04 Jun 2025 | Simon Madder | Transfer | 3,318,600 | $746,685 |
Off-market transfer. As per announcement on 06-06-2025, Assuming off market transfer of shares
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| 30 May 2025 | Matthew(Matt) Murphy | Sell | 1,250,000 | $275,000 |
On-market trade.
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| 30 May 2025 | Tim Bennett | Sell | 550,000 | $121,000 |
On-market trade.
|
Directors & Management Data provided by Morningstar.
| Name | Title | Start Date | Profile |
|---|---|---|---|
| Ms Andrea Frances Slingsby | Non-Executive Director | Jul 2024 |
Ms Slingsby is an experienced C Suite Executive, Advisor and Board Member, with more than 20 years of expertise across Governance, Strategic and Operational Transformation and International Growth.
|
| Mr Simon Madder | Chief Executive OfficerManaging DirectorExecutive Chairman | Jan 2007 |
Mr Madder has over 25 years of experience in Wealth Management & Accounting Services across Operations, Strategy & Acquisitions.
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| Mr Matthew(Matt) Murphy | Executive Director | Jul 2020 |
Mr Murphy is an Experienced Leader, Accountant and Business Adviser with over 30 years of experience across Business, Accounting and Taxation Advisory services and a focus on integrated advice
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| Mr Tim Bennett | Executive Director | Jul 2020 |
Mr Bennett was a partner at a Big 4 Firm leading a Mergers & Acquisitions group. He has over 15 years of specialist M&A experience having advised on a range of transactions, across all industry sectors.
|
| Mrs Alicia Sanders | Group General ManagerCompany Secretary | Dec 2022 |
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| Alicia Sanders | Group General ManagerCompany Secretary |
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Top Shareholders Data provided by Morningstar.
| Name | Shares | Capital |
|---|---|---|
| Domain Investment (Melbourne) Pty Ltd | 24,076,741 | 9.40% |
| Kiut Investments Pty Ltd <Keppel Investments Unit A/C> | 12,247,927 | 4.78% |
| Gogorm Super Pty Ltd <Gogorm Super Fund A/C> | 12,210,789 | 4.77% |
| Willoughby Capital Pty Ltd <Willoughby Capital A/C> | 6,400,000 | 2.50% |
| Rockslide Pty Ltd <Rockslide A/C> | 6,345,754 | 2.48% |
| Ascension Business Investments Pty Ltd <Ascension Business Inv A/C> | 6,128,571 | 2.39% |
| Sonning Road Pty Ltd <Psb Superannuation Fund A/C> | 6,067,142 | 2.37% |
| HSBC Custody Nominees (Australia) Limited | 6,013,906 | 2.35% |
| Culverwood Superannuation Pty Ltd <Culverwood A/C> | 5,912,656 | 2.31% |
| Equity Plan Services Pty Ltd | 5,235,456 | 2.04% |
| Prudence Maree Dalton and Harley Leonard Dalton <Dalton Family A/C> | 5,185,454 | 2.02% |
| CITICORP Nominees Pty Limited | 4,487,428 | 1.75% |
| Mr Peter Watson | 4,400,000 | 1.72% |
| Hishenk Pty Ltd | 4,200,000 | 1.64% |
| Dmx Capital Partners Limited | 4,066,582 | 1.59% |
| Plutus Capital Pty Ltd <Harrison Family A/C> | 3,687,174 | 1.44% |
| Timothy Paul Eric Bennett | 3,541,992 | 1.38% |
| Mr Matthew Shayne Keohan Smith & Ms Sasha Kimberley Smith <The Smith Family S/F A/C> | 3,534,713 | 1.38% |
| Loch Ventures Pty Ltd <Loch Ventures Family A/C> | 3,405,519 | 1.33% |
| Drakevale Pty Ltd <Joanne&Peter Kennedy S/F A/C> | 3,337,296 | 1.30% |