Why aren't you investing (more)?

Just, as the Nike ad says, do it.

A woman looks questioning as she puts a coin into a piggy bank.

Image source: Getty Images

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

There was a time, back during the onset of COVID, that it seemed like everyone was getting into investing.

Maybe we all had a little more time on our hands?

Maybe we had a little extra cash, thanks to some government handouts and/or fewer places to spend our dough?

Whatever it was, investing was back, baby.

And then?

Well, then it seems we collectively got a little bored.

A boom in the number of people investing turned into a bust.

It's a phenomenon that's being reported – formally and informally – right across the industry.

Which… sucks.

I mean yes, it sucks for the company I work for – more customers is always better than fewer – but that's not primarily why it sucks (sorry, boss!).

It sucks because of the incredible opportunity people are letting pass.

Again, not just the opportunity to join The Motley Fool (though that is, indeed, a wonderful opportunity!).

But more seriously, the opportunity to put compounding to work.

I've told you over and over again that according to fund manager, Vanguard, a hypothetical $10,000 would have grown almost 14-times in size to $138,000 over the past 30 years, if invested in Australian shares and left alone.

And the longer you stretch that timeframe backward, the more astonishing the growth becomes.

Which is why I feel like I'm failing my readers and members.

Because, given that incredible knowledge, I haven't been able to convince enough of you to start – or keep – investing.

Now look, investing isn't rocket science or brain surgery. It's not even rocket surgery.

But it's important.

And if I can use a medical metaphor, not getting people to begin or continue investing is akin to having a medical cure, but not being able to convince them to take – or keep taking – their medicine.

I mean, I get it.

Inflation is rising. Interest rates are up. There's no shortage of calls on our income.

And share prices are down. Who wants to invest when portfolios are shrinking?

Then you have to work out what to buy.

And some of the shares you buy won't do as well as you'd hoped.

Some might even lose money.

So… there's plenty of reasons not to invest.

Except that… none of the above is new.

We had high inflation in the 80s.

High interest rates in the 90s.

And recessions both times.

And yet…

And yet, that $10,000 in 1993 ballooned into $138,000 in the subsequent three decades.

So yes, there were lots of reasons people would have given for not investing in 1993.

And 1983.

And 1973.

If you genuinely can't spare the money to invest, I'm not berating you, to be clear.

But I do want my readers to understand just what you might be missing.

Cast your mind forward to 2053, some thirty years from now.

What do you think you'll be thinking, when you look back to late 2023?

Don't you reckon you might be wishing you'd have invested more? And earlier?

I think that's pretty likely, to be honest.

You might make excuses. After all, no-one wants to be reminded of the opportunity they missed.

Of course, the best way to minimise regret is to do the right thing in the first place.

So… you can tell yourself that now isn't the right time. That you'll invest later.

That once the volatility dies down, you'll jump in.

That once everyone else is doing it, and making money, you'll join them.

But will you?

And by then, might share prices already be sky high?

I started investing not long before the dot.com crash. And, frankly, I was a rank novice, who didn't get good advice, and lost money.

But… I don't regret it — because I kept investing, and have almost 30 years of compounding to show for it.

That's the power of getting started.

That's what I think your future self will thank you for.

For getting started.

For adding regularly.

For investing sensibly.

And for staying the course.

Want some help? We'd love to help you get started, with education and recommendations.

The service I run, Motley Fool Share Advisor, does just that – with a heap of educational content, 'Starter Stocks', Best Buys Now and a new Buy recommendation every month.

I'd love to you to join, if you think that might help you start – and stay – investing.

But if you want to do it yourself, that's cool, too.

Either path, done well, will be well and truly worth it, I think.

Just, as the Nike ad says, do it.


Fool on!

Motley Fool contributor Scott Phillips has no position in any of the stocks mentioned. The Motley Fool Australia's parent company Motley Fool Holdings Inc. has positions in and has recommended Nike. The Motley Fool Australia's parent company Motley Fool Holdings Inc. has recommended the following options: long January 2025 $47.50 calls on Nike. The Motley Fool Australia has recommended Nike. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Scott Phillips.

More on Motley Fool Take Stock

parents putting money in piggy bank for kids future
Motley Fool Take Stock

When $25 for board was daylight robbery

Have the conversation.

Read more »

A woman has a big smile on her face as she drives her 4WD along the beach.
Motley Fool Take Stock

The secret to a worry-free holiday

What I’ve done to prepare my portfolio for three weeks largely off-grid.

Read more »

A young boy in a business suit lifts his glasses above his eyes and gives a big wide mouthed smile to the camera with a stock market board in the background.
Motley Fool Take Stock

How good are stocks, hey?

The clarity that comes from simplicity.

Read more »

A worker with a clipboard stands in front of a nuclear energy facility
Motley Fool Take Stock

Nuclear power, debt and burritos

It’s been that sort of week.

Read more »

Four hands in mid-air, each holding a jigsaw piece, bring their pieces together to complete the puzzle.
Motley Fool Take Stock

We see patterns everywhere. That's not always helpful.

Where are we? The same place as last time.

Read more »

Hands wanting to grab red dollar sign on a hook, symbolising a scam.
Motley Fool Take Stock

Do you want a guaranteed 60% return?

I’ve never before offered a 60% return, let alone a guaranteed one.

Read more »

A woman holds out a handful of Australian dollars.
Motley Fool Take Stock

The answer to 'Where are the women investors?'

If you’re a woman reading this, I do want to help you take the first – or next – step…

Read more »

Five female colleagues at a work meeting, smiling to camera.
Motley Fool Take Stock

Where are the women investors?

We simply have too few high profile female investors.

Read more »