A few months back, there was talk that Apple (Nasdaq: AAPL) and Baidu (Nasdaq: BIDU) were about to team up on Google (Nasdaq: GOOG), making Baidu the default search engine within iOS for iDevices in China.
Those rumours have resurfaced, and this time from a recent Bloomberg report that pegs an imminent announcement. That would be a nice boon for Baidu, although it already serves up nearly four out of five Internet searches in the Middle Kingdom. It would certainly help Baidu grow its mobile ad business in particular.
It makes plenty of sense, as Apple has already expressed interest in integrating various local Web services within the country into its operating systems, such as the inclusion of video sharing site Youku (Nasdaq: YOKU) and SINA's (Nasdaq: SINA) Weibo microblogging service in the next major iteration of Apple's desktop operating system, OS X Mountain Lion.
If the rumblings prove accurate, it would be just another minor way that Apple continues to snub Google.
Making Baidu the primary search engine instead of Google would similarly be a blow to Google as it tries to grow market share in China. Big G's share sits at 16.6%, far short of Baidu's overwhelming 78.5% slice. In fairness, Baidu is still by far the dominant search engine so its place as the default still seems more appropriate.
They don't call Baidu the "Google of China" for nothing.
If you're in the market for some high yielding ASX shares, look no further than our "Secure Your Future with 3 Rock-Solid Dividend Stocks" report. In this free report, we've put together our best ideas for investors who are looking for solid companies with high dividends and good growth potential. Click here now to find out the names of our three favourite income ideas. But hurry – the report is free for only a limited time.
- Everything you need to know about Apple's announcements
- How Buffett invests like a tiger
- Apple, Facebook, and the "state of the web"
The Motley Fool's purpose is to help the world invest, better. Take Stock is The Motley Fool's free investing newsletter. Packed with stock ideas and investing advice, it is essential reading for anyone looking to build and grow their wealth in the years ahead. Click here now to request your free subscription, whilst it's still available. This article contains general investment advice only (under AFSL 400691). Authorised by Bruce Jackson.
A version of this article, written by Evan Niu, originally appeared on fool.com