Has the Coles Group share price bottomed?

The Coles Group Ltd (ASX: COL) share price enjoyed its best one-day gain since its listing after Macquarie Group Ltd (ASX: MQG) upgraded its recommendation on the stock.

| More on:
a woman

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

The Coles Group Ltd (ASX: COL) share price enjoyed its best one-day gain since its listing after Macquarie Group Ltd (ASX: MQG) upgraded its recommendation on the stock.

The Coles Group share price surged 5% to $12.08 on the news with Macquarie pointing out that the valuation gap between Coles and archrival Woolworths Group Ltd (ASX: WOW) is too wide.

COL is the best performing stock on the S&P/ASX 200 (Index:^AXJO) (ASX:XJO) index with the APA Group (ASX: APA) share price and Trade Me Group Ltd (ASX: TME) share price taking a distant second and third spot.

Supermarket stocks the flavour of the day

Coincidentally, the Woolworths share price also enjoyed good support as it gained 0.5% to $29.08 while Metcash Limited (ASX: MTS) share price added 1.4% to $2.48 as investors flocked to the relative safety of grocery stocks amid the market shake-up.

Coles got the extra boost when Macquarie upgraded its call on the stock to "outperform" from "neutral" after visiting Woolworth's new automated distribution centre (DC) in the Melbourne suburb of Dandenong.

The broker was impressed with Woolies' circa $562 million automated DC and believes that the operational benefits from the investment will also apply to Coles when it builds it two new DCs.

Good for the goose, good for the gander

For now, Woolworths is ahead of the curve on this front and the automated DC will be able to process 11,000 Stock Keeping Units (SKUs) compared to a traditional manual DC which can only handle less than 4,000 SKUs.

What's more, the automated DCs require fewer people to run as it will employ around 150 full-time equivalent (FTE) staff compared to around 700 FTE for the old DCs.

"In addition to the direct cost savings at the logistics level, we expect indirect cost savings to be realised from reduced restocking times at the store level due to more efficiently stacked pallets," said the broker.

"A point of conjecture for Coles has been the path for the balance sheet given commitment to two new automated DCs over a five-year period (QLD: 2022; NSW: 2023). Whilst the spend is unknown, we estimate a 12% ROIC [return on invested capital] is possible longer term on a $1bn spend."

Coles share price looking too cheap

The market knows Coles has a large capex ahead of it as it plays catch-up to Woolworths. This will limit Coles' ability to raise its dividend and/or to contemplate any capital returns.

But even though Coles is lagging behind Woolworths, the stock is looking too cheap.

"With a strong market position (~809 SM stores) and broad macro drivers supporting demand, Coles will appeal to defensive investors," said Macquarie.

"Whilst WOW is more advanced in its automation efforts and has better scale, COL is trading at a ~6 PE point discount (ex-petrol) and offers twice the yield."

Based on the broker's estimates, Coles is trading on around a 7% yield if franking credits are included. Macquarie has a price target of $13.48 on the stock.

Motley Fool contributor Brendon Lau owns shares of Macquarie Group Limited. The Motley Fool Australia owns shares of COLESGROUP DEF SET. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Scott Phillips.

More on Share Gainers

Businessman smiles with arms outstretched after receiving good news.
Share Gainers

Here are the top 10 ASX 200 shares today

It was another strong showing from the share market today.

Read more »

A young woman holding her phone smiles broadly and looks excited, after receiving good news.
Share Gainers

Healthco Healthcare, Medadvisor, Ramsay Health Care, and Tamboran shares are rising

These shares are having a strong session. But why?

Read more »

drug capsule opening up to reveal dollar signs signifying rising asx share price
Share Gainers

If you invested $6,000 in Mesoblast shares a month ago you'd have $15,636 now!

Mesoblast shares have been on a tear this past month. But why?

Read more »

Smiling man working on his laptop.
Share Gainers

Here are the top 10 ASX 200 shares today

It was back to the races for ASX shares today, in a confident start to the week.

Read more »

rising gold share price represented by a green arrow on piles of gold block
Share Gainers

Here are the top 10 ASX 200 shares today

It was a horrible way to end the trading week today for ASX investors.

Read more »

Female miner smiling at a mine site.
Share Gainers

Up 834% in a year, guess which ASX mining stock is hitting new all-time highs today

The ASX mining stock has gone from strength to strength over the past year.

Read more »

Man drawing an upward line on a bar graph symbolising a rising share price.
Share Gainers

Why Fiducian Group, Northern Star, Paradigm, and Santos shares are charging higher

These shares are avoiding the market sell-off.

Read more »

Man pointing at a blue rising share price graph.
Financial Shares

How is this ASX 200 financial stock popping 6% today?

This lucky company has just swung into the green in 2024...

Read more »