Tourism boom continues: Why Webjet Limited (ASX:WEB) could be the share to buy

The Australian tourism boom continues. Here's how you could profit from it…

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On Wednesday the Australian Bureau of Statistics released its inbound and outbound tourism numbers for the month of August.

According to the release, Australia welcomed 783,300 short term visitors to its shores during the month of August. This was an increase of 0.7% on the previous month and 4.8% from a year earlier.

A 2.7% increase in tourism from New Zealand, a 2.6% lift in visitor numbers from China, and a 7.5% jump in Japanese visitor numbers underpinned the solid year on year growth.

In addition to this, the data shows that 934,300 residents returned to Australia from short term trips overseas. This was a 0.3% increase on July's numbers and a 6% lift from August 2017.

Bali, New Zealand, and the United States were where the majority of Australians were returning home from during the month.

How can you profit from this?

With the Australian dollar weakening in recent months, I expect this to be supportive of further growth in inbound tourism for the foreseeable future. This should put tourism-focused companies in a good position to grow over the medium term at least.

While my favourite in the industry remains travel agent Webjet Limited (ASX: WEB), companies such as Crown Resorts Ltd (ASX: CWN), Helloworld Travel Ltd (ASX: HLO), Star Entertainment Group Ltd (ASX: SGR), and Qantas Airways Limited (ASX: QAN) are also well positioned to benefit.

My preference for Webjet is down to the fact that it stands to benefit from both the inbound and outbound tourism boom due to its wide geographical footprint. Furthermore, I feel its shares are trading at an attractive level given its strong long-term growth prospects.

I'm not the only one that thinks this. According to a note out of Ord Minnett today, it has upgraded Webjet's shares to a buy rating with a $16.80 price target.

Motley Fool contributor James Mickleboro has no position in any of the stocks mentioned. The Motley Fool Australia owns shares of and has recommended Crown Resorts Limited. The Motley Fool Australia owns shares of Helloworld Limited. The Motley Fool Australia has recommended Webjet Ltd. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Scott Phillips.

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